At Shopify, we find that online stores that have gone the extra mile on branding and awesome online store logos bring in a significant amount more in revenue compared to those that haven’t.
The fundamentals to creating and running a successful online business are taken care of by Shopify, offering up a fast and reliable service worldwide, with quality themes to make the shopping experience really enjoyable. What Shopify can’t do, is give your shop a personality, deliver a message, or make your brand really stick out from the competition. That's where branding and a great online store logo come into play.

There’s no better way to give your site an immediate personality than with an awesome logo. For the average shopper a brand is just a product identifier — it isn’t just another iPad case, it’s a DODOcase. The logo is a pivotal piece to this branding, and shouldn’t be overlooked. Fret over the details with it, make sure it appeals to your target market and conveys your primary message. Logos are best kept simple; great typography or a pictogram is often more than enough.
Here are 3 easy ways to design an online store logo:
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