How to Sell Online

The Shopify Ecommerce Blog has over many articles about selling products online. From learning how to sell online to advanced tips and tricks, we cover everything you need to know to run a successful online business. Here are some recent posts that talk about selling online:

Three of the Worst Marketing Techniques – and What to Do Instead

Search engines and customers are smarter and savvier than ever before at sniffing out low-quality and spammy marketing techniques. Yet many companies still use antiquated marketing methods that are ineffective at best and downright dangerous at worst.   Below are three of the worst marketing techniques for today's online environment…

5 Deadly Sales-Killers Could be Hacking and Slashing Away at Your Profits

Right now your ecommerce store could have 5 deadly sales-killers you didn't even know existed. Fortunately, there's a lot of literature in the UX and eye-tracking space, and today you're going to get these insightful studies served up in laymen's terms, allowing you to incorporate their findings into your site's…

4 Examples of Excellent Customer Service on Facebook

Online shoppers love going on Facebook to contact merchants about orders, or even complain about a bad experience. But having a complaint appear on a Facebook page for all of the world to see can be pretty scary for ecommere store owners. The good news is there's a huge upside…

How to Double Your Traffic Without Any Marketing

Marketing is undoubtedly one of the most crucial success factors for new online businesses and should be a primary emphasis early on. But if you only focus on traditional traffic generation strategies like link building you're missing out on lots of potential customers. The following strategies can easily help you…

20 Practical Tips to Help Small Businesses Punch Above Their Weight

Life can be pretty intimidating for small ecommerce stores. There's a lot of tough competition out there. Sites like Amazon generate crazy money every day and have better brand recognition than you could ever dream of – how exactly can you compete with that? Well the beauty of the Internet…

5 Tips for Connecting with Your Customers and Making More Sales

When it comes to online sales and customer conversion, connecting with your potential customers and describing your products persuasively is one of the most important parts of selling online. That’s because after your product photo, your product description is the information people turn to when trying to make a buying…

How Buffer Turbocharged Their Social Engagement

By Leo Widrich, Co-Founder, Buffer The last year has been absolutely crazy year for us here at Buffer. We’ve turned a lot of things upside down and learnt a huge amount about scaling and building out our business. When it comes to our social media presence, we’ve made a lot…

The Secret Behind Oreo's Social Media Marketing

Marketers at Oreo have been generating a lot of buzz about their cookies these days, and they're using social media to do it. The techniques they're using are extremely innovative, and they're not that difficult to replicate.  Although this popular brand of cookie is known for its black-and-white striped appearance…

10 Tips from Tim Ferriss, Daymond John, Eric Ries & Swissmiss

Throughout our Build-A-Business Competition our four mentors provided expert advice through a popular video series. Here's a bit about each mentor: Daymond John created FUBU, a fashion company with over $6 billion in sales. He's also a regular investor on ABC's Shark Tank. Tim Ferriss is the author of The…

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