How to Sell Online

The Shopify Ecommerce Blog has over many articles about selling products online. From learning how to sell online to advanced tips and tricks, we cover everything you need to know to run a successful online business. Here are some recent posts that talk about selling online:

Ecommerce Pro Tips: Learn From Shopify's Experts

We've asked our team of Shopify Experts for their best advice to help you build and grow your online business. The response we got was fantastic, so we'll be sharing their advice in this ongoing series. If you're not familiar with Shopify Experts, it's our directory of ecommerce pro's who know…

Using Behavioral Economics, Psychology, and Neuroeconomics to Maximize Sales

When it comes to developing a smart ecommerce pricing strategy, there are very important lessons to be learned from behavioral economics, psychology, and neuroeconomics.  Researchers in these fields have rigorously tested consumer behavior and have learned how we react to different forms of pricing. These learnings will give you insights into your customer's minds…

6 Tips to Develop an Ecommerce Pricing Strategy

Do you know how much your products are worth? How low are you willing to price an item to compete with another ecommerce retailer?  With the advent of highly competitive pricing tools, winning the online pricing war can be a lose-lose for ecommerce retailers. Large online retailers like Amazon have…

Drop Shipping: The Easiest Way to Sell Online

Many people shy away from starting an online store because of the startup costs and fulfillment hassles. But imagine if someone offered to pay your up-front inventory costs on thousands of items and manage your fulfillment operations. It'd be much easier to get started, and you could run your business…

10 Ways Pinterest Can Drive Traffic and Increase Sales

As a small business owner, you can sometime feel like you're being pulled in every direction while trying to drive traffic to your ecommerce shop. When it comes to social media, you’ve got to post to Facebook, Twitter, LinkedIn, YouTube, your blog, and somewhere in there, maintain your online store.…

Daymond John on Starting Up, Lean Growth & Partnerships

Daymond John is best known for creating the clothing brand FUBU, and starring in ABC's reality TV show Shark Tank. In the video below, Daymond lays out his keys to successfully creating a fashion & apparel powerhouse - but his advice on entrepreneurship, lean growth, and strategic partnerships applies to all ecommerce…

Understanding AdWords Keyword Matching to Increase Sales By an Ex-Googler

IntroductionTo run a successful Google AdWords campaign, you NEED to understand keyword matching. It's one of the key factors in the set-up and management of a high-performing, cost-effective Google AdWords campaigns, especially for ecommerce stores. Using keyword matching, Google allows you to control which keywords searches may cause your ad…

The Pros and Cons of Selling on Amazon and eBay

At first glance, online marketplaces like Amazon and eBay seem to be a creation of mutual benefit. Ecommerce store owners gain increased exposure for their products, and the marketplaces gain an expanded product range without having to increase inventory. On closer inspection, the mutual benefits remain, but the reality is…

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