Product Updates

Google Product Search Integration Update

Over the past couple of weeks we have released some updates to Google Product Search so you can take advantage of some new fields that Google has added. These changes also cover the feed requirements for September 22 that Google announced a few months ago.

For most customers these new fields are already being submitted, customers who are selling Apparel type products my need to add some additional fields to their products.

New Features:
  • the availability of your products (in/out of stock) is automatically submitted
  • the Shopify product type is automatically submitted along with the Google Product Type specified
  • the first 9 images are automatically submitted with each product
  • color, size, pattern and material options are automatically submitted if the product has variants with those options
  • gender and age group can be specified in the additional fields area
You can read more about how your products are submitted to Google Product Search on our wiki. If you're not yet publishing your products with Google, you can read more about how to activate it here.

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Product Update: Draft Function in the Blog Page

This week, Mark and I introduced a small change to the way new blog articles are created at Shopify. In the past, new articles were always "published" by default. You could mark them "hidden" afterwards, but in many cases, the cat was already out of the bag.

That isn't the way most people want to work with their blog. For many authors, it's common practice to have one or more articles in "draft" mode, where you can continue to make revisions, or collaborate with another author on the content. So, we made it possible to create new articles in "draft" mode, where they will remain hidden, invisible to all, until you decide to publish them.

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Product Update: A Few Changes to Blogs & Pages and the Marketing Page

Josh and I have been making a few tweaks the Shopify admin lately. The visual changes might take a few minutes to get used to, but they make doing things like adding promo codes and managaging blog articles easier.

Here is a before and after of the new blogs and pages UI (old on the left, new on the right)....

We also added the ability to bulk manage comments, so you can spam, delete, publish, etc multiple comments at once. You can also filter your comments by their status (articles also have the filter option as well).

We also redesigned the marketing page and renamed it to “promotions”. Like Blogs & Pages this is a simple redesign to make it easier to view and manage discount codes.

Before is on the left and after is on the right

Although some of you will be sad to hear that this design was purely visual, it does give us a platform to add new promotion tools in the near future to help your shop sell even better.

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Shopify Welcomes New Payment Gateway: Skrill / Moneybookers!

As I’m sure you’re aware, Shopify integrates with many different payment processing services. Today, we’re pleased to welcome Skrill, operating the platform Moneybookers to our esteemed roster. 

Skrill is one of Europe’s largest online payment systems and offers a safe, quick and convenient way to make and receive payments.  As a result of our new payment processing friendship, Shopify merchants can now offer their customers the option of securely purchasing products through Skrill. Given their extensive European presence, this payment gateway is particularly good for global expansion as they offer over 100 payment options from all around the world.   

You can take a tour and learn more by clicking >ME

**UPDATE**  For those who are going to integrate: "Merchant tools" is part of the business account only (not personal account) and it needs activation. Call Moneybookers customer support and they'll gladly switch you over. If you open an account through the link above, you'll automatically trigger a request for merchant tool activation.

To quote Ralf Wenzel, the COO of Moneybookers parent company, “With only one simple integration, our service allows Shopify merchants to immediately internationalize their stores and attract international customers. In addition our fraud risk prevention on every payment and charge-back protection (which are available upon request) gives merchants an added layer of security.” 

If you just read all that and don’t know what a payment gateway is, read this:   "A payment gateway is a service that authorizes credit card payments and processes them securely with a user’s merchant account. Often, a merchant account and payment gateway are set up in one process through the same company." 

Or check out what Wikipedia says here.  :-)

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Edit your images right in Shopify


Aviary recently launched a really impressive streamlined image editor built entirely with open web technologies called Feather. They gave us a sneak peek of how it works before it launched, and we knew right away that it would be a perfect fit for Shopify.

In fact, we were already integrated with Aviary to let you edit your shop’s images, but that involved a redirect to their more heavyweight full-screen image editor. Feather makes things even easier by putting the most commonly used tools into an inline editor so you can make quick changes without leaving Shopify at all.

editing a product image

You’ll see the same edit link for each of your uploaded images, but now it will launch the new editor as a “lightbox” style popup. When you save the image in the editor, it updates Shopify directly. Awesome!

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Shopify CRM feature launched!

We’re pleased to announce the general availability of the new CRM feature. We’ve had it in beta for some shops, and we’re eager to get it out to everyone!

This feature allows you to manage your customers easily by allowing you to create customer groups, tag your customers, view customer purchasing history, and more. You’ll find a number of useful customer groups already in your shop to get you started, and creating your own is super easy.

You can search your customers based on criteria such as total money spent, number of orders placed, date of last order, country, etc. These filters are dynamic, so when a customer gets updated, the relevant customer groups will be automatically updated the next time you view them. Use these groups for building your custom mailing lists and for market research.

This is just the beginning of a bunch of great features that we’ll be adding in the very near future, so stay tuned!

We’ve started a wiki page that shows you how to build your own customer groups and to perform other useful tasks.

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