Welcome to the latest version of Spare Change, the rebranded “ecommerce roundup”. As usual, here’s where I bring you all the latest interesting ecommerce news on the vast Web.
Tech News World has posted an article on E-Marketing: Cashing In on MeCommerce. They see “a mashup between ecommerce and social networks as the Holy Grail for members, advertisers and social networks.
“The demographics of the social networks are changing; the relationships between the members are changing; and thus, the applications from the developer communities on social networks are changing. New breeds of social networking widgets are giving social network members the opportunity to instantly participate in ecommerce without the headaches of back-end fulfillment such as payment processing, fulfillment and customer service. People naturally seek out products and make buying decisions based on recommendations from their friends, not necessarily from third-party banner ads and advertising placements. The ability to create a fully ecommerce-enabled site for total transaction management, all without any involvement from the user’s perspective, is a new way to conduct ecommerce. It’s more like MeCommerce, from me to you, with a plethora of vendors’ products to recommend on your social networking profile.” Read the rest at Tech News World.
Credit Crunch is a Boost for ecommerce, according to Simon Crisp, director of Shopsafe.co.uk, who notes that consumers are “increasingly searching for bargains online in a climate of restrictive lending conditions.” Consumers are “looking to squeeze every penny out of their budget”, and ecommerce vendors are responding with discount codes and vouchers “that cut prices by ten or 15 per cent, he explains, noting the importance of such strategies as funding conditions grow increasingly stringent.”
HeroTurko.net has come up with a list of "20 of the best ecommerce websites". They list their picks for “well designed, standards-compliant Ecommerce stores. These are a tricky site to get right and design can give way to conversions, which is after all, the reason they are there – to make money.” What do you think of their picks?
Finally, ecommerce guide has published a very valuable guide for this time of year: a Guide to Making Online Sales Tax Compliance Less Taxing. For those of you in the USA, this may be an exceptionally useful – and well timed – article.
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