Set up shop on TikTok

Help boost sales with creative content that converts the next generation of customers

A young female smiling while applying a facial serum in a TikTok video. An interface showing beauty products for sale in a TikTok Shop for a skincare brand.

Tap into a ready-to-buy audience

Half of TikTok’s one billion active users report discovering new products through platform ads. Sell to the next generation of highly engaged customers.

Create content that's different, not difficult

Use TikTok’s effective content creation tools to showcase your products and help convert new customers right where they discover your brand.

Keep it simple

Run ads, optimize campaigns, analyze performance, and manage orders, returns, and payments—all from your Shopify admin.

Sell more, faster with TikTok Shop

Showcase your products on TikTok, and help convert new customers with a seamless purchasing experience.

A TikTok video of a woman wearing an under eye mask product. A window overlayed on top features the TikTok App on the Shopify Admin, displaying product statuses for a skincare brand. A product card featuring an under eye mask product.

Sync and start selling

Sync your products to TikTok, then create engaging shopping experiences where customers can discover your products and buy in just a few clicks.

Engage with new communities

Connect with new customers through organic product discovery and help drive sales with features like multi-cart checkout and saved carts.

Manage from Shopify

Promote and sell your products on TikTok while managing your inventory, orders, and more directly in your Shopify admin.

  • Advertising with TikTok has ‘hockey-sticked’ our growth. Seriously, we can't stay in stock! TikTok has allowed us to get in front of the world.
Tai AdayaFounder


No, you don’t need Shopify to sell on TikTok. However, Shopify merchants are able to quickly sync their inventory, order, and sales data between TikTok and Shopify and manage TikTok ads directly from Shopify.
In just a few clicks, you can get started selling your products with TikTok Shop and create ad campaigns to reach new buyers. Once you’ve onboarded to TikTok Shop from Shopify, you can manage your products, orders, and fulfillment directly on your Shopify admin. If you’re also running TikTok ad campaigns, you can create and manage your campaigns in Shopify or TikTok Ads Manager.
It’s free to sync your products on TikTok with Shopify. This channel is included as part of your Shopify plan. Referral fees on qualified transactions may apply.

Start selling on TikTok

Create a TikTok account, connect to Shopify, and get your products in front of a brand new audience.