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Head of Partner Marketing

Ottawa

Shopify has one of the largest and most admired Partner ecosystems on the planet.  We are currently looking for an experienced Head of Marketing to share the Partnership story and vision with new and existing partners.

From design and development services to marketing and setup, our Partners offer a wide range of solutions to  help build and grow some of the largest of most successful ecommerce businesses around the world.

As the Head of Marketing for the Shopify Partners Program, your role is to lead a team that will expand our global brand and execute on innovative content and digital marketing strategies that drive meaningful growth.

You will lead and inspire your team to create and execute strategies across all channels and geographies, including paid ads, email, social media, and any other creative means necessary to tell the story of the Partner Program. You’ll work closely with the members of your team to launch creative marketing initiatives and measure effectiveness, while building the awareness, prestige, and participation in the Partner Program by focusing heavily on the acquisition of high-quality and engaged Partners. You’ll be expected to help your team execute on projects from small experiments to fundamental, large-scale program changes while meeting targets on a consistent basis.

Things you'll be working on:

  • Setting the direction and vision for marketing and branding of the Program.
  • Providing strategic direction on specific communications initiatives, identifying the key message or proposition and the best means to communicate them.
  • Prioritizing and optimizing growth channels. 
  • Creating viral growth strategies, scaling and automating the growth processes. 
  • Root creativity in commercial performance through the understanding and analysis of data and metrics.
  • Collaborating across teams and departments to encourage the best work and output.
  • Sharing knowledge and expertise on the target audience and trends within digital and social media.
  • Providing a strong and informed point of view on how the brand should behave and capture opportunities for growth that exist in the market.
  • Translating brand insights into clear and inspiring creative briefs and fuel the creative process.
  • Providing clear, constructive and actionable feedback to teams.
  • Mentoring and lead the team while also providing growth opportunities.

You'll need to have:

  • Demonstrated history of quantifiable success growing customer acquisition.
  • 5+ years of proven experience in growing and scaling a global brand, and covering multiple countries and languages.
  • Experience leading brand development and growth.
  • Experience leading and managing teams, including mentoring and developing team members. 
  • Proven track record in developing content strategies and paid marketing programs.
  • A thorough understanding of marketing and growth experiments with the ability to measure and develop strategies from analytics.
  • Passion for business, advertising, marketing, and communications.
  • Ability to navigate complex business challenges and simultaneously manage multiple relationships.
  • Creative problem solving skills.
  • Highly motivated, adaptable and open approach.

If you are an senior marketing expert and are passionate about sharing a vision and are interested in helping us shape the future of ecommerce at Shopify, click the “Apply Now” button to submit your application. Please address your application to Janeffer.

Experience comes in many forms, many skills are transferable, and passion goes a long way. If your experience is this close to what we’re looking for, consider applying. We know that diversity of thought makes for the best problem-solving and creative thinking, which is why we're dedicated to adding new perspectives to the team and encourage everyone to apply.

Apply now

Or, know someone who would be a perfect fit? Let them know!