Senior Lead, Growth Marketing - Shopify Fulfillment Network

  • Americas
  • Marketing and Growth

About Shopify

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. Since 2006, we’ve grown to over 10,000 employees and generated over $496 billion in sales for millions of merchants in 175 countries. Every 28 seconds, an entrepreneur on Shopify makes their first sale.

This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many, is a future with more voices rather than fewer, and is creating more choices instead of an elite option.

About you

Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.

Before you apply, consider if you can:

  • Care deeply about what you do and about making commerce better for everyone
  • Excel by seeking professional and personal hypergrowth
  • Keep up with an unrelenting pace (the week, not the quarter)
  • Be resilient and resourceful in face of ambiguity and thrive on (rather than endure) change
  • Bring critical thought and opinion
  • Embrace differences and disagreement to get shit done and move forward
  • Work digital-first for your daily work

About the role

Shopify Logistics is dedicated to providing businesses with efficient and reliable fulfillment solutions. Our mission is to make it easy for businesses to handle the logistics of their operations, so they can focus on what they do best - delivering great products and services to their customers. By leveraging the latest technologies and our extensive network of fulfillment centers and services, we aim to provide businesses with the support they need to grow and succeed.

This role requires a strategic and analytical individual with a track record of driving demand and product adoption in a B2B tech company.

This senior hire will be responsible for the growth of Shopify Logistics’ merchant-centered products and leveraging data to inform and execute growth strategies.

In this role you will be responsible for:

  • Developing and implementing a product growth strategy to drive adoption of Shopify Logistics’ products
  • Leveraging data to identify trends, opportunities, and challenges in product adoption and developing targeted growth initiatives
  • Building pipeline to achieve our business goals in the SMB and mid-market segments
  • Creating and producing content across multiple channels to drive goals
  • Collaborating with cross-functional teams, including product, engineering, marketing, and sales, to execute growth initiatives and deliver results
  • Partnering within Shopify Logistics and with Shopify core teams to maximize results
  • Monitoring and analyzing key metrics, such as user acquisition and retention, to inform decision-making and continuously improve growth strategies
  • Reporting key performance metrics with cross-functional recommendations on how to improve 
  • Mentoring and developing a team of growth marketing professionals to drive success


  • At least 8 years of experience in product-led growth and growth marketing at a B2B SaaS or tech company, with a proven track record of driving adoption and growth.
  • Experience in selling to merchants, brands, or in the logistics space a plus.
  • Strong analytical skills and experience using data to inform growth strategies.
  • Excellent leadership and mentoring abilities, with the ability to inspire and motivate a team.
  • Excellent communication and collaboration skills, with the ability to work cross-functionally and influence others to drive results.
  • Understanding growing product adoption for a digital product, ideally at an early stage startup or fast growing company.

Bonus points for:

  • Working knowledge and understanding of multi-channel online retail such as Shopify Fulfillment Network, eBay, Amazon, Walmart or e-commerce fulfillment.

The shape of a Shopify career

Ben joined Shopify as a frontline Support Advisor with no background in programming or computer science. He’s now a Director of Engineering. Spanning 10 jobs on 7 teams in 9 years, Ben’s Shopify career path has twisted and turned as he’s worked relentlessly to pursue a career as an engineer and adapted to the pace of change—all fuelled by personal and professional hypergrowth.

Our mission as a company is to spread entrepreneurship and help individuals become their own bosses and take control over their lives. I truly believe this mission and value in extreme personal growth and development extends to what’s expected as a Shopifolk. Shopify doesn’t like to tell people what to do. Not only is your career in your own hands, a lot of your day-to-day is too, which can be jarring for many people. To thrive here, you need to be someone who’s willing to take big bets on yourself and figure things out on your own.

Ben Cox
Director, Support & CX Engineering

Ben’s growth trajectory


  • A support advisor for 2 years
  • Studied dev skills. Learnt about our API. Became first API support person. Found bugs to fix.
  • Eventually became a software dev


  • Helped launch first finance product for merchants
  • Became senior dev and launched new support contact centre
  • Led a team as a dev manager


  • Scaled a team from 4 to 60+ as a senior dev manager
  • Became Director for Support and CX Engineering

We hire people, not resumes. If you think you’re right for the role, apply now.

First things first

We want to ensure you’re the type of person who will thrive here so we can move you quickly through our hiring process. Before completing the job application, please check all the statements that apply to you below:

It looks like you might not be a great fit for Shopify at this time- while we encourge everyone to apply, we are looking for someone who can meet all these criteria.


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