3 search results for “Tucker Schreiber”

How You Can Profit from Personalizing Content on Your Ecommerce Store

How You Can Profit from Personalizing Content on Your Ecommerce Store

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In a traditional retail store, skilled sales associates observe how someone shops and offer an informed suggestion for their purchases.

The same can be done when a visitor lingers on your ecommerce store.

With ecommerce personalization, you can give each customer the personal shopper treatment simultaneously.  The one size fits all approach doesn’t work online anymore.

In this post, we’ll go over the importance of offering a personalized shopping experience, and how you can apply it to your ecommerce store.

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Designing the New Customer Experience: What Happens After Checkout?

Designing the New Customer Experience: What Happens After Checkout?

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Hey,

Congratulations! You got someone to buy from you… Now what?

You can either:

A.) Have a run of the mill purchase experience just like everyone else… or
B.) Blow their freaking mind with how you pay attention to all the little details and make buying a fun, on brand experience.


Following up Ott's "Add to Cart" article, and my "Checkout Optimization" piece from last week, let's look at how we can continue the momentum of buying and how we can build excitement from the "thank you" page, to their doorstep and beyond.

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Ecommerce Customer Experience: Mastering Acquisition and Retention

Ecommerce Customer Experience: Mastering Acquisition and Retention

“By 2020, customer experience will overtake price and product as the key brand differentiator.” 

We are at the dawn of a new age called the experience economy, which is rapidly forcing merchants to transform the way they think and act. 

To survive demands adapting to new online consumer behaviors. 

To help you navigate the uncertain road ahead, Zee Aganovic, the CEO of HiConversion outlines the ecommerce customer experience tools you need to master the art and science of acquisition and retention... 

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