Privacy — Data Protection
DISCLAIMER: These guides are for informational purposes only, and do not constitute professional legal advice. Please consult independent legal advice for information specific to your country and circumstances. Shopify is not liable to you in any way for your use or reliance on these guides.
Data, whether true or not, about an individual who can be identified: (a) from that data or (b) from that data and information to which the organization has or is likely to have.
—S.2 Personal Data Protection Act
Whether you conduct business online or offline, you have access to personal information about your customers. Privacy is important to them, but it’s becoming harder to protect in an increasingly digital marketplace.
The Personal Data Protection Act provides rules for how you can collect, use and disclose this information and comes into effect July 2014. Ensuring that the data you collect is in line with these rules takes time and research, so be sure you’re compliant before the law comes into force.
The Personal Data Protection Commission (PDPC) is the authority responsible for monitoring and enforcing data protection in Singapore. Privacy laws seek to create a balance between your need to collect personal information and an individual’s right to maintain their personal privacy.
As an online shop owner, you collect information about your customers to provide them with your products or services. The data you collect is considered personal information, which means it needs to be collected and treated carefully.
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Concepts the PDPA takes into account
You can only collect information with the individual's knowledge and consent.
You can only use and disclose the information you collect if the customer has been informed of the purpose of the use.
You can only use and disclose information for purposes that would be considered appropriate by a reasonable person.
At Shopify we're certified Level 1 PCI DSS compliant, which means your shop can accept a range of credit cards and you can rest easy knowing your customer data is secure.
The PDPC is an excellent resource for helping you to remain in compliance with privacy laws. Be sure to stay informed and use the resources provided to you by the PDPC to ensure that the information you receive is secure and used appropriately.
Respecting your consumers’ personal information can help build a strong and competitive foundation to your customer relations.
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