Business strategy courses

Write copy that sells. Engage your audience and convert them to customers.

When you’re marketing your brand through content, your choice of words can be the difference between a lifelong customer and someone who scrolls right past you.

This copywriting course makes sure that you grab people’s attention – and keep it. From headlines to product descriptions to ad copy, you’ll uncover the secrets of growing your business through killer content.

Your instructor is Ryan Carroll, a serial entrepreneur from California who has been bootstrapping different online businesses since 2016. He’s now a digital nomad living abroad, focusing on new startups and shooting content for both YouTube and Instagram.

If you’ve ever wanted to have an online business that brought you financial stability, a sense of purpose, and freedom to work and live anywhere in the world?

If the answer is yes, then this course is the perfect short but sweet guide to get you inspired and on your way to building an amazing dropshipping business with just a laptop, Wi-Fi, and a dream.

We’ve got a secret up our sleeve and we’re going to show you how to use US suppliers with fast shipping and one-of-a-kind products as a competitive advantage.

By 2025, it's projected that the global ecommerce subscription market will be worth $246.6 billion. The age of ecommerce subscription is already here and it's a matter of now or never if you want to grab the opportunities and get your own piece of this growing market. So how can you do it? We got you covered in this course. Over the last 3 years, the PageFly team have powered over 80,000 online stores - and supported thousands of ecommerce subscription businesses.

Welcome to How to Build and Scale a Social Enterprise, our Social Enterprise 101 Compass course. This course is for you if you’re just starting your business or you have an existing business and you’d like to pivot some of your business practices towards more sustainable options. By the end, you’ll have the tools you need to assess your business and take steps to inject sustainability into your company.

Do you want media attention for your business but don’t quite have the budget for a media team or PR agency? You're in the right place to learn how to get media coverage for your brand. Your instructor, Tomi Gbeleyi has used the strategies she'll share in the course that helped her get featured in publications like The New York Times, Essence, Glamour, Buzzfeed and +20 more! and

Whether you’re just starting up your online store, or are already a 6 or even 7 figure business: you are responsible for your company’s finances.

Everything from cash flow management, your P&L, and even a fundamental understanding of how your business makes money.

But unless you’re a trained accountant or have a few decades of corporate experience under your belt, getting a grip of your numbers can be no easy task.

The good news is that knowing your numbers is not rocket science.

In this course, we’ll share a simple, jargon free-way on how to build a profitable and sustainable ecommerce business.

In this course you'll learn how Zach Kornfeld, popular YouTuber with The Try Guys, approaches starting and launching his business! Learn from his successes and mistakes and apply his learnings on starting your business.

Did you know that more than two billion t-shirts are sold worldwide each year? The average American owns twenty seven t-shirts. That’s enough to circle the earth over forty times! On average, Americans buy one new clothing item almost every single week. These numbers are only growing exponentially each year. So how can you get your piece of this huge and growing market? In this course, you’ll learn the exact same strategies and principles Kerry has taught his students that will have you making t-shirt sales and collecting profits in record time!

One of the biggest hurdles to overcome as a new online seller is finding products to sell on your website. But not just any product will do, you need to find a WINNING product to increase your chances of success. After all, you could have the best looking website on the internet but if your product isn't one that's going to sell then you're setting yourself up for a tough journey.

In this free course you'll find out where you can look to find WINNING products and how to assess which products are more likely to be successful for you. Before committing your hard earned money to buying stock you'll learn how to predict the success of a product and then how to get in touch with suppliers and how to convince them to work with you. We wrap up with a look at hot and trending products to come.

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This course will take you through finding PMF (product market fit), including the steps you need to take in order to find it, how you know you’ve found it and what to do once you’ve found it.

PMF is one of the most important aspects of building a business, deciding what to sell or creating a product. It is also a powerful tool that can propel your business forward. Through Salima’s experience building SAMARA, she will share valuable lessons she’s learned and experiences she’s had along the way.

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Your online storefront creates the foundation for how your customers experience your brand and products. By building out a strong customer journey that accounts for a range of experiences from bad to good, you can take control of that foundation and build trust. In this course, you'll consider the customer journey as a whole, then zoom in on how you can use the information to set up your theme. This will allow you to create the best experience for your specific customers.

Your Shopify store is getting traffic but you’re not seeing any sales. What’s happening?

Is there anything you can do about the 75% of e-commerce carts that get abandoned? What about the visitors who get frustrated and leave before even adding something to a cart? How do you know what ACTUALLY happened that prevented them from buying something?

In this course you’ll learn how to better understand visitor behavior on your store, which can ultimately help you grow your sales.

We’ll cover how to organize your store to highlight high-margin products, engage with customers to better understand their needs and recognize the behavior of high-value customers.

This course is for Shopify store owners looking to simplify website optimization, improve product listings and grow their business quickly and for the long-term.

Sign up today and to start optimizing.