Now you're going to create a logo for your business and you don't even need to be a graphic designer. You don't even need to have graphic designer friends. What, you're going to do is use a tool called Hatchful with Hatchful you can create a great looking logo. That's exactly on brand for your new business. And then you'll get that logo shipped to your inbox in a lot of different file formats, making it easy to use on your website, on social media and in ads. I'll show you how Hatchful works using black bear bike shop.
I like saying that name out loud. Head over to hatchful.shopify.com. Naturally I'll leave a link to hatchful below this lesson to get started. You guessed it. Click get started. Now Hatchful will ask you for your business space. And this is kind of like your niche. For black bear bike shop I'll choose sports and rec and click next. Now Hatchful asks about your visual style. Now it's up for you to choose this for your brand, but feel free to experiment here because you can choose different visual styles and then go back to this step, choose other visual styles and see what Hatchful spits out then.
I feel like Blackberry bike shop is going to be friendly, but natural. So I'll choose those two visual styles. Now Hatchful asks you about your business name, which you know by now. So enter that and just skip the slogan for now. Now Hatchful wants to know where you'll use your logo and you're gonna choose online store or website and social media profiles. And with that boom, you have dozens of logo options to choose from explore these logo options, because a lot of these logos allow you to actually change the icons or the colors or the fonts that you see scroll through the options and fidget around until you've got a logo that you're happy with. I like the bear, but I'm going to choose the bike icon because I'm not selling bears yet.
After you press next, Hatchful is going to send you a zip file via email of your logo in pretty much every dimension you could possibly need to use it in. I'm talking Facebook logo, Twitter, banner, and so on. Your homework now is to go to Hatchful play around with your options and create a logo you're proud of. Once you've got your logo done and you've downloaded all of those logo files.
Meet me in the next lesson. That's where we're going to pick a theme for your Shopify store.
