Grow Profitably and Create Impact

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Course content (8 lessons)

Finding PMF is a powerful force. Your entire business is built on it, and subsequently, the impact your brand can have. In this lesson discover how to continue to grow profitably and create an impact.

Thank you for taking the course! If you'd like to learn more about SAMARA, go to samarabags.com or follow me on Twitter @salimavisram1.

[MUSIC PLAYING] Module 7, grow profitably and create impact. Be cognizant of your unit economics and don't let your advertising spend get out of hand. Take those profits and reinvest them into finding more winners so you can grow exponentially. At the end of every day try and see how much you've spent, your cost of goods sold, and more specifically your ad spend. Scale up or down accordingly. And when you found a winner, don't be afraid to keep scaling up.
Keep improving it and keep getting feedback. As you grow, use your current winners to keep finding product market fit and create even more winners. Build around your audience, be willing to pivot, and keep looking for things that would serve you too. Design things for yourself. Chances are someone else might need it too. Samara has a team of three, and we do a majority of the things we do in-house except production, of course.
Don't be afraid to stay lean and scrappy for as long as you can even as you grow. It keeps you closer to your customer and enables you to focus on innovating quickly and serving your customers in the best way. I hope this has been valuable for you. Finding product market fit is a powerful force. Your entire business is built on it. Product market fit can also be a trampoline for you to create impact in the world.
If you have any questions, feel free to message me, slide into my DMS on Instagram, or Twitter, or wherever. I'm happy to help in any way I can, and I wish you the best of luck in finding product market fit and in building your business. And finally, thank you to Shopify who've made so much knowledge accessible and who are the reason why we were able to test product market fit.
And if you're considering testing product market fit or starting a store, I highly recommend Shopify and use all the other courses on here to get you all the answers you need. [MUSIC PLAYING]

Build an online store for your business with your new skills.

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Start your Shopify free trial, no credit card required.

<h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p>

Grow Profitably and Create Impact

Course content (8 lessons)

Introduction: Finding Product Market Fit

01 |Module 1: Deciding What To Sell

02 |Module 2: Getting Your First Product Made

03 |Module 3: Start Selling

04 |Module 4: How to Know You've Found Product Market Fit

05 |Module 5: What's Next?

06 |Module 6: Improving the World

07 |Module 7: Grow Profitably and Create Impact

Build an online store for your business with your new skills.