Measuring usability is a key skill that developers can learn to create websites that deliver results. Product and performance marketer Stephen Croome explains several usability metrics that can help you build more effective websites that deliver results.
In this article you'll learn about:
- Usability metrics that can lead to a deeper understanding of user behavior.
- Why these metrics are important to consider when optimizing an online store.
- Suggested resources and tools to use when building ecommerce websites.