ENFJs as entrepreneurs

With their expressive and charismatic personalities, ENFJs are equipped to become entrepreneurs who put themselves at the forefront of their brand.

Additionally, ENFJs possess fantastic leadership skills and are have communication skills that are steeped in charisma, all of which further helps to position them as trendsetters or social media luminaries.

ENFJs often put logic to one side as they recognize and adapt to new trends, they listen to public opinion attentively, and they plan their business moves according to how they feel society will receive them.

As for their flaws, ENFJs struggle to make tough decisions when they are presented with a choice that affects the lives of others. To mitigate this issue, it’s worth the ENFJ’s time and money to employ somebody who can advise them when such dilemmas pop up.

ENFJs also expose themselves to being taken advantage of at times, as they regularly display their softness and compassion. This leads to decisions being made based upon emotions, rather than on good business sense.

Their artful charisma and desire to express themselves makes content an appropriate entry point into entrepreneurship for ENFJs. This could begin through a range of mediums including a blog, YouTube channel, or podcast that helps them build up their brand.

Whatever business they start, however, ENFJs need to feel like there’s real meaning and authenticity behind it. They’re unlikely to pursue a business just for the money.

“I had no idea that being your authentic self could make me as rich as I've become. If I had, I'd have done it a lot earlier.”

Oprah Winfrey, ENFJ

ENFJs’ strengths and weaknesses

Strengths

Leadership

They see potential in people and endeavour to nurture their employees.

Charisma

They naturally ooze charisma through their body language and confidence, which makes them very persuasive people.

Communication skills

They select their words carefully and talk with compassion.

Weaknesses

Lacking “Killer Instinct”

Their authenticity is their greatest strength and weakness. They can struggle with doing something they don’t agree with, even if the idea makes logical sense.

Indecisive

They struggle and procrastinate over difficult decisions like firing a long-term employee.

Smothering

ENFJs desire to befriend everyone can come across as overbearing to some in the business world.

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