Ecommerce has evolved. Is your business ready for 2021?

Watch the trends briefing to discover what’s changed in Europe—and across the world—with data and insights from our latest report, The Future of Ecommerce in 2021.

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About the event

Ecommerce sales across Europe, the Middle East, and Africa accelerated by 20% last year. What’s next on the horizon—and how can businesses like yours get ready for it?

Join two Shopify Plus experts for a discussion on the five biggest ecommerce trends of the year, with a chance to have your questions answered in a live Q&A.

Key takeaways

  • What the disruptions of 2020 mean for the future of retail, from consumer behavior changes to supply chain resilience.
  • Why strategies like custom-branded packaging and sustainable shipping could be key to growing your brand.
  • How to turn each of our five global trends into practical steps you can take to future-proof your business.

Meet the speakers

Speaker - headshot - Shimona Mehta

Shimona Mehta

Managing Director, EMEA,


Shimona is an award-winning, experienced, and passionate leader whose mission is to shape the future of commerce and empower entrepreneurs everywhere. A pioneer in tech, Shimona is eager about making commerce better for everyone and oversees the European market for Shopify.

Speaker - headshot - Anthony Kentris

Anthony Kentris

Product Marketing Lead,

Shopify Plus

Anthony Kentris is a Product Marketing Lead at Shopify Plus. He’s passionate about helping brands create amazing customer experiences through retail, shipping, and payment products. He recently secured a patent for a sustainable return system that helps online retailers ship return requests to nearby customers who want that same item. Additionally, he’s a serial entrepreneur who has used Shopify to grow a number of his own brands, including his budding apparel brand, Good for Sunday.

Watch the recorded event

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