Unify. Test. Grow.
It's not enough to simply have unified data or use AI. Learn how to combine them and unlock experiences that lead to growth in our guide with Klaviyo, an expert in marketing automation.
In this guide, we cover:
Greater agility with unified data
Use a single data model to build campaigns across channels that resonate with customers and prospects.
Personalization on an individual level
Serve each customer unique experiences to foster deeper connection and increase sales.
AI-generated content and testing
Create and test content faster to discover the most impactful personalized customer experiences.
Predictions using AI and unified data
Combine unified data and AI to anticipate customer behavior and refine testing to drive future growth.
Not having a pre-integrated, unified data source will hamper how much you can get out of AI. It’s an unlocking mechanism that’s a requirement to bring your business to the forefront of commerce growth.