Here on the Shopify blog, our goal is to help aspiring ecommerce entrepreneurs find a product to sell, and help existing merchants build long-term, successful businesses.
To achieve that, we create high-quality, free content around a range of topics that cover everything from coming up with product ideas, to building and designing your store, and of course generating traffic and sales.
This year we created almost 200 blog posts and we’ve gone through them all to pull out the 10 most popular articles for you below.
10. 6 Psychological Triggers that Win Sales and Influence Customers
Discover how you can build "influence triggers" into your online store to start getting more sales and customers. Based on Robert Cialdini's groundbreaking book, Influence: The Psychology of Persuasion.
9. How to Choose a Shipping Strategy for Your Online Store
Understanding how to strategically approach shipping and fulfillment can be confusing for many first time ecommerce entrepreneurs. This post examines various shipping strategies and how you can use them effectively in your business.
8. How To Build a $120K per Month Ecommerce Brand in Less Than A Year
Beardbrand – and online beardcare store for men - took off like a rocketship this year. In part two of our case study on them, we take a look behind the scenes at how they did it with founder, Eric Bandholz. (Here's part one)
7. How To Build A Massive Following On Instagram
Did you know that Instagram provides brands with 25% more engagement over other social platforms? In this post we give you actionable advice for growing your following on Instagram and driving sales back to your business.
6. The 10 Best Places Ecommerce Entrepreneurs Go To Find Product Ideas
Coming up with fresh product ideas to build a business around can be challenging. If you want to start an ecommerce business but don't know what to sell, this post is for you.
5. 30 Beautiful and Creative Ecommerce Website Designs
Whether you're about to launch a new ecommerce business or have been thinking about redesigning your current site, this roundup of beautiful stores should give you ample design inspiration for your next project.
4. How To Start An Online T-Shirt Business: The Ultimate Guide
For many entrepreneurs, starting an online t-shirt brand is a great and inexpensive way to start an online business, whether it’s your first, second, or tenth business. This step-by-step guide shows you exactly how to do it.
3. 10 Business Name Generators to Help You Create Your Brand
When it comes to starting a business, choosing a great name for your new venture is a critical first step towards building a memorable and profitable brand. This list of name generators is great if you need some help brainstorming a name for your next project.
2. The Ultimate DIY Guide to Beautiful Product Photography
If there’s one thing that’s true when it comes to ecommerce, it's that the perceived value of your products and the trustworthiness of your business is often judged by the quality of your web design. And a big part of having an attractive website these days also means having high-quality, beautiful product photography.
1. What To Sell Online: 10 Interesting Product Ideas Trending Right Now
Our most popular post this year is all about finding hot product ideas. In this post, we reveal ten products we found to be trending online this year, and also show you how you can uncover trending products yourself.
Thanks to all of our readers and subscribers who helped make 2014 such a special one for us here at the Shopify blog. We can't wait for 2015 and we think you'll be excited for what we have in store.
Here's to your continued success!