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Introduction to Packaging Your Products

Do’s and Don’ts of Packaging Design

Introduction to Packaging Your Products

Do’s and Don’ts of Packaging Design

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Course content (9 lessons)

Packaging Tiers

Packaging Styles1:57

Print Processes 1012:51

How to Calculate Packaging Costs5:20

Do’s and Don’ts of Packaging Design1:35

01 |Sustainability & Shipping

How to Design and Ship Sustainably4:10

Eco-Friendly Materials and Facilities2:26

How to Ship Sustainably1:56

02 |Customer Loyalty and Revenue Secrets

Inserts and Extras4:49

03 |Conclusion

Conclusion + Next Steps 0:46

Packaging Tiers

Packaging Styles1:57

Print Processes 1012:51

How to Calculate Packaging Costs5:20

Do’s and Don’ts of Packaging Design1:35

01 |Sustainability & Shipping

How to Design and Ship Sustainably4:10

Eco-Friendly Materials and Facilities2:26

How to Ship Sustainably1:56

02 |Customer Loyalty and Revenue Secrets

Inserts and Extras4:49

03 |Conclusion

Conclusion + Next Steps 0:46

Now you understand the basics of packaging, so it’s time to learn the do’s and don’ts of modern packaging design

This part is pretty straightforward and a great way to have your brand slash messaging visible to your customers. Logo on the top of the box. Social media. Down the side and some sort of messaging when they open the box. If you don’t want to pay the added cost of inside print you can print on the lip of the box which will still allow for a nice unboxing experience
to make sure everything is 100 before going into production you’ll go through what’s called a proofing process. A designer will check out your artwork and ask for your final signoff. If there are any discrepancies they’ll come back and ask you to make some changes. Maybe the file you sent isn’t high quality enough or you just misspelled something. Whatever the case we got your back to make sure
all is well before that day your beautiful package is produced. We’ll provide a recap at the end so don’t stress with all the formatting discussed in this portion for images or logo files that are in P&G JPEG format. We recommend 300 DPR or larger. However we prefer vector files AI CPS RPD f because they’re scalable and won’t be distorted.
We can provide a template if you’d like to design it yourself. You’ll want to submit your design template in vector format AI CPS RPD f vector images are made up of smooth lines instead of individual pixels so that it can be scaled without losing quality. It’s the most optimal way for printing.

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<h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p>