As we’re creating our first post I want to warn you about a couple of algorithm killers that we absolutely have to avoid at all costs. So the first one a link. You never want to have a link in your post. If you think about why at a macro level LinkedIn is a product and they’re monetizing eyeballs on their platform. So if you have a link in your post
you’re driving people away from their product. So linked it as a platform as incentivized as much as possible to not have post go viral ad links and because it’s driving users away from their platform. So you never want to link the second thing is you don’t want to tag too many people in your posts. One tag tops when you start tagging
too many people it looks spam and it comes off as spammy and it kills you and the algorithm so you don’t want to do that. Third thing is you want to make native content for LinkedIn don’t just repost YouTube videos or Instagram videos. They don’t do well on the platform make content for LinkedIn when you share video or repost something else on the internet that you’ve done somewhere else.
It will not do well. So those are the three major algorithm killers to absolutely avoid with the algorithm. Another thing to think about is an algorithm winner and now the sections about killers bullets give you a little bonus but an algorithm winner is when you get someone to engage. So like in a comment are the most important things you can get because when you like and comment on someone’s stuff
it shares to the network. So no matter what you want to optimize for engagements you can see as I scrolled on my feed Jacklyn comment on this. That’s why that’s at my feet so likes and comments are super important. Anthony commented on this. That’s why it’s my feet so to get to people’s feeds you need likes and comments. So now we’re talking about algorithm killers algorithm winners.
I’m to go to some of my posts is when you leave things open ended or for questions so almost every one of my posts I leave with a question and I leave it open ended. So here answer the blow in on word is corrupt a bigger or smaller than we think it is. I get 230 people to comment on it. I get 100 comments 300 comments. Who is a golfer.
So with your post you want to make sure to hack for engagement. As I scroll that you can see most of my post. Here’s a good example of an algorithm killer you could tell me plus you’re getting 20, 30, 50 100 1,000 views. This one only got 15,000 views because I added the link in here so I got greedy and put a link in it was killed in the algorithm.
Here’s a good one I’ve Genera of $500,000 of revenue from LinkedIn. Who’s trying to grow comment growth if you want this course I made over 3,400 comments on that. Absolutely viral. Almost a million views on that post. So you want to make sure to a avoid links b avoid tagging too many people avoid just readability
content and the biggest thing you want to do so avoid those things and no matter what you do make sure to get engagement hack for engagement try to get as many likes and comments as possible and that’s you can best one algorithm.