Principles of copywriting

Welcome to the course! In this lesson you'll discover the principles of copywriting.

Throughout the course you'll be encouraged to download the hidden secrets of copywriting Course Toolkitto get your hands on:

  • Main principles of copywriting
  • How to use scarcity and urgency
  • Research tool for finding customer problems

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<h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p>