Let's get right to it. Although it's tempting to want to choose a theme and edit the look and feel of your store first, I would encourage you to build your foundation first by adding products, collections, and adding the navigation. Once this is done, it will make the fun part of customizing the look of your site so much easier. So I'll start by showing you how to add a product to your store. I'm going to start by adding our chana masala seasoning, which is one of our best sellers.
So from your admin's homepage, click products on the left. And then click on the add product button. This is the page where you're going to create your new product to add to your store. This page has many fields, so I'll go over them with you now. The first field is the title.
So this is the title that a potential customer will see when they are browsing through your store. Below the title, you'll see the description. You'll want to add any information that your customers need to know about your product. So try to anticipate questions that they might have before purchasing your product, and answer them here. Your description is a great place to be creative and use keywords a potential customer might search for when looking for your product.
This is a best practice for optimizing your SEO. So now that I've added a description, I'm going to move over here to sales channel. So this is where you can control where your products are visible and which sales channels your products are visible. Right now, we only have one sales channel available. If you had multiple, you could click on manage and change where your product is shown.
Next, you'll scroll down and see the image section. So this is where you're going to upload an image of your product by clicking on upload image and then selecting the image that you'd like to display. My product is a pouch, a seasoning pouch that has a front and a back that I think customers will want to see. So I'm going to upload both of those images.
You can drag and drop and change the order of the images, so that the larger image shown to the left is actually the one that is going to appear first for customers. I actually want to show the front of the pouch first. So we're going to make sure that's shown on the left. Next is the pricing section.
The price field is where you'll fill out the price of the product. And if the product was on sale, you could use the compare at price field to list the original price of the product and put the sale price in the sale field. Since my product is not on sale, I'm just putting the original price right into the price field. Underneath the price, you'll see this box here that says charge taxes on this product.
If you check this box, you will allow taxes to be charged on this product when the customer is at the checkout. The one thing to note here is that you'll also need to go to the settings function of your store right here in the bottom left and click on taxes. And within that section, you'll be able to indicate which provinces or states, basically which regions you'll charge taxes in.
And that's based on where the customer is located. So even if this checkbox is active but taxes are not set up in the main settings area, then nothing is going to show at checkout. So make sure you do that. Next, you'll see the Inventory section. This section allows us to add a stock keeping unit or SKU, add a bar code, and indicate whether or not you want to track inventory in Shopify.
If you did want to track inventory in Shopify, then you just have to indicate what the starting quantity is. You could also specify if you want to allow customers to be able to purchase a product, even though it's out of stock in this inventory section. Next, you'll see the shipping section. By checking this required shipping box here, you're telling the system to show shipping rates when this product is added to the cart.
This is also the section where you'll indicate the weight of your product and the international customs tariff code. If you're not sure what that is, you can look up the code with this link right here. Next, the fulfillment service field allows you to select who's going to fulfill this product.
If you're not using a fulfillment service, then you can just leave it at manual. Next, you'll see the variant section. This is where you can indicate if your product comes in different versions. Like if you had different flavors or different colors for your product, you could add them here. My product only has one version, so I'm going to cancel this.
You'll also see a preview below of what customers will see in a search engine when they see this listing of your product. Once you're satisfied with everything on this page, you can scroll to the bottom and click on save product. Now I'm going to add another product.
To make it a bit easier, one of the things that you can do is duplicate an existing product, so that you don't have to fill out all of the same fields again if they are similar to the previous product. So because my next product, which is my daal seasoning, it's a lentil seasoning, is somewhat similar to the chana masala, I'm going to duplicate it, and it's going to save me a bit of time.
Here, I would just type in what the name of this product is. So it's daal seasoning. And it's duplicated all over the same fields. So you have the title, the description. Here, I'll need to modify this, so that the description is for the daal product.
And modify any of the other details that have changed. I need to upload new images. But the price of the product is the same, and the rest of the details are the same.
So now, I can just click on save. At the top of the page, you'll also notice this section where you can add a product type, a vendor, collections, and tags that will help you organize your store and allow customers to filter or search for specific products. We'll learn more about collections in the next video.
