Sidekick
Every hero deserves a Sidekick
We believe entrepreneurs are heroes. Meet Sidekick, your new AI-enabled commerce assistant who helps you start, run, and grow your business.
With 100+ product updates, you can be more productive, creative, and powerful in commerce than you ever imagined. Watch the demo.
With 100+ product updates, you can be more productive, creative, and powerful in commerce than you ever imagined. Watch the demo.
Shopify Magic
Discover the magic of growing your business with AI built directly into Shopify.
Sidekick
We believe entrepreneurs are heroes. Meet Sidekick, your new AI-enabled commerce assistant who helps you start, run, and grow your business.
With 20+ new tools and APIs, we're opening up more ways to extend Shopify, and making it easier to build apps that customize any commerce experience.
Online Store editor
Easily drag, drop, re-size, group, and edit content all from our new WYSIWYG Online Store editor.
Shopify Collective
Sell new products from Shopify brands that complement yours without managing inventory or handling shipping.
Shopify Credit
Shop app
Boost engagement and drive conversions on your Shop Store with customized branding, collections, and more.
Shopify Checkout
Shopify Marketplace Connect
Checkout extensions
Extend checkout with custom validation logic, delivery options, address completion, and more.
Shopify admin
We've reimagined the admin to be more streamlined and intuitive.
Shopify Subscriptions app
Increase recurring revenue and build customer loyalty by offering your products as subscriptions.
B2B on Shopify
With features like tailored store content for B2B customers, volume pricing, quick order lists, and support for PayPal and vaulted credit cards, it's easier to grow your B2B sales.
Shopify Bundles app
Increase average order value, curate a better buyer experience, and sync inventory in real time with our new, free bundles app.
With AI, we’re entering a new era for technology and human creativity, changing how customers shop and businesses operate. Shopify Magic combines the latest AI technology with our platform’s data and robust security architecture to help businesses increase efficiency and creativity.
Shopify Magic
Discover the magic of growing your business with AI built directly into Shopify.
Online Store
Now you can enter a topic, choose the tone, and generate long-form blog content that drives traffic to your store in seconds with Shopify Magic.
Shopify Email
Shopify Help Center
Find the help you need in the Shopify Help Center with our new AI-driven assistant. Get answers to questions, find the information you're looking for, and get back to running your business.
Sidekick
We believe entrepreneurs are heroes. Meet Sidekick, your new AI-enabled commerce assistant who helps you start, run, and grow your business.
Shopify Inbox
Shopify App Store
Make more confident decisions about the apps you choose by reading concise, relevant summaries distilled by AI from hundreds of customer reviews.
Online Store editor
From your header to your footer, build your store even faster using Shopify Magic in the Online Store editor. Choose the tone, input key talking points, and generate compelling descriptions in seconds, now supported in 8 languages and on mobile.
Shopify Inbox
Shopify Magic suggests personalized instant answers for your store’s Inbox chat. Review and publish FAQs that are generated for your business based on previous chats, your store’s policies, and data to help drive sales.
Shopify is the checkout platform that helps customers buy more. With our world-class checkout that's accelerated with Shop Pay, new one-page checkout, and integrated extensibility platform, it's easier than ever to make checkout your own and help customers convert.
Shopify Checkout
Apps can now suggest and correct a buyer’s address to ensure the order can be properly delivered, using the new Apply Shipping Address Update API. Exclusive to Shopify Plus.
Developers can now preview the one-page checkout, thank you page, and new customer account pages directly in the checkout editor. Exclusive to Shopify Plus.
Merge and expand cart line items in checkout, and build custom product bundle offerings with the Cart Transform Function, now in full release. Exclusive to Shopify Plus.
Find out how Stellar Eats uses one-page checkout to help their customers easily complete their orders and drive conversion.
Build the unique checkout your business needs. Choose from a growing selection of loyalty, product offer, and discount apps in the Shopify App Store to customize your checkout experience. Exclusive to Shopify Plus.
Design a unique look and feel for your checkout with the Checkout Branding API, now supporting custom fonts. Exclusive to Shopify Plus.
Apps can now upsell subscriptions or offer pre-orders for out-of-stock items during checkout with checkout extensions. Exclusive to Shopify Plus.
Build apps that customize delivery options like pickup dates, times, and instructions with ready-made UI components and new extension points. Exclusive to Shopify Plus.
You can now build and deploy custom apps with server-side validation logic for cart and checkout to uphold business rules with a new Shopify Function API. Exclusive to Shopify Plus.
With new ways to customize your store and merchandise products, a fully integrated POS, and improved international support, we've got what you need to build the world’s best store, online and in-person.
Online Store editor
Now when you use B2B on Shopify and Shopify Markets, you can adapt your store design with context-specific pages for wholesale and international customers—right from the Online Store editor—and manage it all from a single store.
Online Store editor
With the latest version of our free themes, you can create and edit color schemes, and quickly apply them across your store’s sections to make them stand out.
Shopify Bundles app
Increase average order value, curate a better buyer experience, and sync inventory in real time with our new, free bundles app.
Shop Pay Installments
Maximize shoppers’ buying power with interest-free payments and terms up to 24 months.
Preview the next generation of product APIs designed to support larger, more complex products and product attributes.
New WebAssembly compiler and runtime precompiles Liquid templates and executes machine code at the edge.
Shopify POS
Refund to existing gift cards, customize printed receipts, and help customers prioritize pickup locations.
Retailers in Australia can now accept all EFTPOS payments, including EFTPOS-only debit cards, with Shopify POS. We’re also offering new lower in-person debit rates.
Online Store editor
Easily edit your theme and stage content with section previews and the ability to review draft products, pages, and blog posts before you publish them.
Metafields
Now you can filter products by metafields in the admin to more easily find the products you're working on.
Metaobjects
Shopify Subscriptions app
Increase recurring revenue and build customer loyalty by offering your products as subscriptions.
We’ve added more ways to combine discounts, including support for order and product discount stacking on the same order, and combining multiple order discounts on the same order.
Eliminate delivery costs, drive more traffic to your retail stores, and give your customers more flexibility—regardless of how the order was placed.
Shopify Marketplace Connect
Shopify POS
Attribute sales to a staff member, grant permissions, and easily edit from the organization settings.
Shopify POS
Track your stock accurately with inventory management features in Shopify POS.
Boost sales in store with flexible buy now, pay later options in Shopify POS.
Online Store editor
Easily drag, drop, re-size, group, and edit content all from our new WYSIWYG Online Store editor.
Shopify Themes
Shopify Themes
Now you can customize your announcement bar, modernize your store's header, and install apps that display prominently beside your cart to drive conversion.
Hydrogen + Oxygen
Jumpstart your Hydrogen store in minutes, and build faster with improvements to our React-based headless stack and your existing logging tools.
Build personalized and seamless user experiences with authenticated buyer-scoped data and new passwordless login for headless stores. Currently in developer preview.
Storefront API
Host your biggest flash sale and never hit a throttle. We removed rate limits from the Storefront API and enhanced support for search and filtering.
Shopify Search & Discovery app
Drive product discovery with enhanced filtering capabilities, and save time with new bulk editing tools.
Shopify Markets Pro
We're adding more payment methods and shipping options to our complete global selling solution, all built with our world-class checkout.
Shopify POS
Shopify is the platform for builders. We're building the most extensible and reliable ecommerce platform, so you can build across any layer of our stack, from customizing checkout to writing custom backend logic and crafting incredible frontend experiences for businesses around the world.
Shopify Functions
We’ve rolled out new Function APIs, made JavaScript support available in full release, and added new platform capabilities.
With admin UI extensions, you can integrate your apps into the built-in pages of the Shopify admin.
With app versions, you can now deploy your extensions together in a single package through the CLI, providing an end-to-end CI/CD workflow.
We're introducing a new approach to App Bridge. It's built on top of web components and APIs, so you get a more familiar development environment and the flexibility to use App Bridge in your preferred stack.
If you’re only building a custom app to create extensions for Functions or checkout, you no longer need to provide a web app, and Shopify hosts the extensions for you. Now you can also install the same custom app on multiple stores within a Shopify Plus organization.
Deliver seamless, high-quality experiences with our updated App Design Guidelines, and get a head start updating your app’s design language with the beta release of Polaris v12.
Now you can build Flow actions that return data during execution for use in subsequent steps as input variables. Chain data together to create lookup tasks, exception handling workflows, and other powerful automations.
Adding custom data is now even faster with improved metafield GraphQL execution times in the Admin API.
in earnings by app developers since we launched the Shopify App Store. We couldn’t be more proud of the developers growing their businesses on Shopify.
Instead of manually setting up Flow actions and triggers from the Partner Dashboard, now you can build them from your app's configuration files and manage their deployment via the CLI.
Shopify App Store
Get your app in front of millions of businesses with the Built for Shopify program, geotargeted ads, updated Shopify App Store search rankings, and more.
With configuration as code, you can now use the shopify.app.toml file in your app’s root directory to manage all of your app configurations, enabling a streamlined, CLI-first workflow for more easily defining, testing, and collaborating on app configurations. Create multiple configuration files and quickly switch between environments while building your app.
New partner accounts come with a pre-populated development store, giving you instant access to robust sample data, so you can start hacking and testing quickly. If you have an existing partner account, you can optionally choose the pre-populated data set when creating a new development store. We've also updated our structured tutorials to a two-column layout for an improved learning experience.
Customize your Shop Store to make your brand stand out, engage shoppers with AI and tailored product discovery, and acquire new customers with Shop Cash offers.
Shop app
Boost engagement and drive conversions on your Shop Store with customized branding, collections, and more.
Shop app
Reach more shoppers with Shop’s fully personalized shopping feed and AI-driven product recommendations.
Shop Cash offers
Shop Cash offers
Only paying for new customers and the low channel maintenance attracted KITSCH to use Shop Cash offers.
With the latest Shop Minis SDK updates, now you can extend your Shopify app’s reach in the Shop app, and get easier access to the SDK.
Shop Minis
Help shoppers buy with confidence by showcasing your reviews from Shop in other channels.
Give customers a seamless shopping experience from sign-in with Shop to an accelerated checkout.
We’re connecting the tools you need to scale your marketing on Shopify and grow your global audience more effectively. We’ll help you understand your customers, make the most of your marketing dollars and stay compliant across every region you work.
Shopify Marketing Tools
Shopify Marketing Tools
Discover how Laurie Ellen's cookie business used Shopify Marketing Tools to grow their subscriber list by 22% and convert more customers.
Segmentation
View all your segments in one place, and build segments using new filters to sort by who has viewed a product or collection, upcoming anniversaries like birthdays, and how often a customer purchases a product.
Apps can now build directly into segmentation in Shopify, including templates and actions.
Shopify Audiences Version 2.0
With smarter algorithms, Shopify Audiences now drives even better ad performance.
Tag products in YouTube Shorts and videos to trigger a shopping button, drop products via livestream, share promos, and dive deeper into performance metrics.
Create and enhance visual content in the Google & YouTube app with a suite of AI tools that generate lifestyle scenes, increase image resolution, and remove backgrounds.
Shopify Forms
In addition to having forms as popovers, now you can embed forms into a page, have multiple forms on your store at once, and customize how and when your form teaser shows up. Use forms to capture additional information like birthdays, phone numbers, or custom metafields.
Shopify Email
With new high-volume pricing, the ability to import and code raw HTML emails, and custom templates for faster campaign creation in the future, Shopify Email continues to support your marketing as you scale.
Shopify Inbox
With search in Shopify Inbox, now you can easily find conversations and re-engage with customers.
Nurture customer relationships with new templates for a welcome series or post-purchase thank you email. You can also automate SMS, web push, and email marketing efforts with integrated apps like AfterShip, PushOwl, and Seguno, and new templates highlighting each one.
Businesses and partners can now get a better view into each stage of the purchasing journey with new pixel events. We’ve also added customer details, like name and address entered at checkout, to help build richer customer profiles and deliver more personalized buying experiences.
Upgrade to Google Analytics 4 in the Google & YouTube app for enhanced, real-time, multi-channel data measurement and privacy settings that give you transparency and control over how data is used.
Shopify Collabs
It’s easier to get verified creators selling your products with the latest Shopify Collabs updates.
Shopify Collabs
Now Shopify Collabs tracks affiliate links for stores using Hydrogen, so you can work with influencers to drive sales. Exclusive to Shopify Plus.
TikTok Shop
Customer profiles
Now you have the option to send yourself a copy of order-related transactional emails from the orders timeline. Keep a record of correspondences, and provide even better customer service.
Shopify Privacy & Compliance app
With new updates to the Shopify Privacy & Compliance app, now you can optimize consent collection by offering your buyers more granular control over how their data is collected and used. The update includes compliance for the California Consumer Privacy Act, letting buyers opt out of data-sharing.
We’re making it easier to sell wholesale on Shopify. Our B2B selling solution now includes automations to streamline routine tasks to help you save time and scale faster, while new APIs help you and your customers manage orders, inventory and pricing.
B2B on Shopify
Now business customers can use a previously stored credit card on draft orders at checkout or when paying an invoice. Exclusive to Shopify Plus.
Shopify Collective
Find out how Drake Related uses Shopify Collective to discover and source unique products from Shopify brands without the up-front hassle of managing, storing, and shipping inventory.
Shopify Collective
Sell new products from Shopify brands that complement yours without managing inventory or handling shipping.
B2B on Shopify
Using Shopify Forms, add an account request form to your store for prospective business customers. Approved customers will automatically have their submitted information moved to a new company profile, so they can start buying right away. Exclusive to Shopify Plus.
B2B on Shopify
Shopify Flow now does more for B2B with support for companies and company locations, letting you effortlessly assign terms, send invoices, and more. Exclusive to Shopify Plus.
B2B on Shopify
Capture PO numbers on orders and at checkout, which are then visible in the admin, within customer accounts, and on the Orders API. Exclusive to Shopify Plus.
B2B on Shopify
Without touching any code, you can now migrate your wholesale customers and their historical orders from your existing store to B2B on Shopify. If you're using the Shopify Plus Wholesale Channel, you can also convert your price lists to catalogs. Exclusive to Shopify Plus.
B2B on Shopify
Easily implement quantity price breaks to get business customers buying in larger quantities. Exclusive to Shopify Plus.
B2B on Shopify
Show customers a list of product variants, so they can easily order sizes, colors, and more, all from one section of your product pages. Exclusive to Shopify Plus.
The Catalogs API lets you set rules that contextually determine product availability and pricing. You can also enhance order tracking with the PO number field, now available in the Order and Draft Order APIs. Exclusive to Shopify Plus.
B2B on Shopify
Now, business customers can conveniently pay for their orders and invoices with PayPal, and you can easily reconcile payments in the admin. Exclusive to Shopify Plus.
Shopify helps you manage your finances with everything from payment support to spending, borrowing, and banking tools. With everything in one place, you can keep your money moving and your business running smoothly.
Shopify Credit
With checkout extensions and expanded payment processing capabilities, now you can offer customers more payment options.
Shopify Fraud Control
Get new analytics and custom rules to help analyze your risk of fraud and automate prevention.
Shopify Balance
Shopify Bill Pay
Seamlessly pay your suppliers, vendors, rent, utilities, and more—even if they're across borders—with Bill Pay in the admin. Currently available to businesses in the United States.
Shopify Tax
File your US sales taxes more accurately in less time with our enhanced US sales tax report. Shopify Tax breaks down your data to the state-, county-, and local-level, letting you access the details you need with less effort.
Enterprise businesses can offer customers a secure way to save payment methods.
Shopify Payments
Now businesses that offer products in certain restricted categories like CBD, tobacco, sexual wellness, and pharmaceuticals may be eligible to use Shopify Payments.
Meet customer expectations and accounting standards with our new payment setting that lets you automatically capture payment only when the order is fulfilled, rather than at time of checkout.
Built-in order management and delivery tools help you fulfill orders faster and for less, no matter where you ship. Manage your entire fulfillment process from inventory and orders to shipping, delivery, and returns seamlessly from one admin.
Shopify Shipping
Speed up fulfillment with bulk label purchasing, recommendations on package shipping, and new cost reporting.
Shopify Shipping rates with DHL Express have been reduced by 13.25%, saving businesses in the United States up to 80% on international shipments worldwide.
Now you can view the delivery status for each order from the orders page, making it easy to follow up on delayed or failed deliveries. You can also search orders by delivery status, product name, or SKU for easier order management.
Planet app
Customize the badge you add to your store, and display unique stats about your business's impact removing carbon.
Streamline fulfillment operations, reduce shipping costs, and get products to customers faster with smart order routing. Now businesses with multiple fulfillment locations can automatically prioritize where orders get fulfilled, based on a set of rules.
Learn how Element Brooklyn uses smart order routing to save an extra $1.14 per order on shipping costs, reduce delivery time by 1.2 days, and use next-day shipping for 94% of their orders.
Now available in developer preview, use the Order Routing API to write custom rules that determine how best to fulfill and ship orders, then use our admin panel to add, rank, or remove them.
Now you can split and merge items in a single order, adding more flexibility to your fulfillment process. Fulfill partial orders, fulfill items across multiple locations, and break large orders into multiple shipments.
Now you can set up return rules to let customers know about ineligible items and fees before they request a return for a better customer experience.
Get a higher degree of customization over your fulfillment and delivery strategies by configuring constraints like which products get fulfilled together from the same location with this API.
Shopify Shipping
Discover how Snarky Tea uses Shopify to fulfill and ship over 500 orders a day, while saving up to $25,000 per month with discounted USPS labels from Shopify Shipping.
We've reimagined the admin and enhanced performance across the platform, so it's easier to do everyday business tasks. Now you can automate workflows, better understand your analytics, and discover new apps to customize your admin and customer experience.
Shopify admin
We've reimagined the admin to be more streamlined and intuitive.
Shopify admin
With updates to the bulk editor, improved search, and actionable data and insights, it's easier to get work done in the admin.
Shopify App Store
The Built for Shopify program, more relevant app reviews, and better recommendations make it easier to find high-quality apps.
Now businesses on the Basic plan can easily automate workflows with Shopify Flow.
Shopify admin
Now you can customize your analytics dashboard and filter the cohort analysis report.
Shopify mobile app
Easily add and configure new products, upload media, and switch between accounts with the latest mobile features.
Use benchmarks in reporting to stack your key metrics against other businesses similar to yours.
ShopifyQL Notebooks
Make your data analysis more holistic using Python code blocks to bring data from other services into ShopifyQL Notebooks. Retrieve data, combine, and visualize it using powerful data libraries. Exclusive to Shopify Plus
Businesses on the Shopify Advanced plan can continue to grow their tech stacks with a 2X increase in Admin API rate limits.
Shopify Help Center
Access support to run your business on Shopify in the language you prefer with updates to our multilingual capabilities. We're now answering questions in French, Spanish, and German at any time of day, expanding soon to include even more.