Launch your brand using Hatchful's free logo creator.
Start with your brand
The most common logo a person is likely to see has three essential elements: an image or icon, text, and color. But when a brand has become so universally commonplace that literally everyone can identify it with only a glance, the text can be taken away completely. There are countless examples of this, whether it’s a double golden arch, a red and white bow and arrow objective, a fruit with a bite out of it, or a little blue bird with its head held high. These are pictorial logo designs, and they are the mark of a successful brand. If you’re starting a business and you aspire to occupy the same visual space as the big brands, it could be worth your while to start out with a pictorial logo that doesn’t crowd your style with extra detail. And the easiest way to create a pictorial logo is with Hatchful, the free logo maker.
Customize your pictorial logo design
Whether you operate a recognizable brand now or aspire to build one for the future, Hatchful’s free logo maker can help you create the ideal pictorial logo. With just a few clicks, Hatchful will automatically generate dozens of templates for you to choose from and customize. Create a vivid new brand with a pictorial logo today from Hatchful, the free logo maker.
Create a stunning logo for your business in seconds
Save time and money
Skip hiring a designer and make your own custom logo in seconds, no experience needed.
Hundreds of templates
Access an extensive library of logo templates, all designed for you to make them your own.
Social media assets
Download logos in high-quality PNG files to use across all social media platforms.
Logo creation design studio
Add icons, customize colors, change fonts and edit layouts to create a one-of-a-kind logo.
Customized for your industry
Find logo design options tailored specifically to your industry or business niche.
Build brand recognition
Create a unique logo to help build customer confidence in your brand and products.
Frequently Asked Questions
What makes a good pictorial logo?
The key to a great pictorial logo is finding an image that is unquestionably linked to the business it represents. It has to be completely unique, nothing like any other pictorial logo, not just in the industry where the brand operates, but in the entire world. The image has to instantly trigger recognition of the brand and business, it’s offerings, and its mood, tone, and style. The very best examples tie a single color to their pictorial logo designs too, so that even a glimpse of that shade creates an image of the logo in the mind’s eye.
How do I make a pictorial logo for free with Hatchful?
Creating a pictorial logo with Hatchful’s free logo maker is fast and easy. Just visit hatchful.shopify.com and click ‘Get Started’, then choose the business category that best fits your operation. Next, select logo styles from the list of suggestions, such as ‘Strong’, ‘Modern’, or ‘Classic’, then add your business name and optional slogan. Select all the places your logo is going to appear, then Hatchful will automatically generate dozens of designs for you to choose from; pick one to customize in the next step, then download it along with a helpful set of brand assets.
How do I design a pictorial logo design from scratch?
Your only job when designing a pictorial logo is to choose the right image to represent your brand. It can be helpful to select an image that is continuous, as in one shape created with an outline, rather than disparate elements placed together. It's also a good idea to use a graphic that does not require different colors in order to be understood, for situations where the logo must be rendered in only one shade. Speaking of shades, before choosing a color for your pictorial logo, do a survey of other brands to ensure that your preferred tone has not already been made famous elsewhere.
Is the Hatchful logo maker free?
The Hatchful logo maker is completely free, so go ahead and skip hiring a graphic designer or brand consultant and design your reliable logo yourself. With Hatchful, you don’t have to sign up and you don’t need any previous graphic design experience. Hatchful’s free logo maker includes unlimited revisions too, allowing you to make as many changes as you need to create the perfect logo for your brand. When it’s ready, it’s easy to download a high resolution version as part of a suite of branding assets for social media, your website, and more.
Can Shopify help me build my business?
Grow your business from a local startup to an internationally-recognized brand with Shopify as your technology partner. Offering an intuitive interface and streamlined setup process, the Shopify ecommerce platform takes the usual frustrations out of website development so you can focus on your operation. Promote your brand, sell and ship merchandise, process payments, publish multimedia content, and more with Shopify. Plus, Shopify includes access to valuable tools like the business name generator, invoice generator, and purchase order template. And when it's almost time for your new website to go live, it's easy to add your pictorial logo from Hatchful.
Logo design by industry
Browse through hundreds of professional-looking logo designs tailored for your specific business.
How do you get a great logo design so you can launch your brand on the right foot? You could spend a lot of time and money getting one professionally designed. Or, you can hop online and try out the Shopify logo maker.