If you’re like most merchants, your customers—and consequently your sales—are being spread across many different online and offline sales channels. For example, in addition to selling through your online store, you might be selling at retail stores or pop-up shops, through online marketplaces, on social media, within native mobile apps, and more. This likely means you're spending hours each day synchronizing products, merging customer databases, and doing a lot of manual work in different tools just to run your business. With the increasing number of sales channels that are becoming available, this way of doing things just isn’t sustainable.
You’ll need to replace this painful patchwork of systems with a simple, unified platform. One that can be used to effortlessly sell your products in all of your different sales channels. We have been designing Shopify to be that platform.
Today, we’re excited to announce two updates to your Shopify admin that make it easier to manage and sell your products across all of your sales channels.
These upgrades are free to all Shopify merchants and will be released over the coming week.