Make the most of it
Peak Sales Season Playbook
Shopify and 10 retail experts have collaborated to create the 2023 Peak Sales Season Playbook; the go-to guide of timely tips and actionable advice to help you make the most of it and sell more this sales season.
The top tips in 2023
Cut through the noise
Set your team up for success
Get discounting right
Harness the power of hype
Utilise AI and automation
Explore new markets
Solidify social commerce
Live shopping with social platforms
Boost conversion rate
Landing page and pull marketing strategy
Make the most of email and SMS
Your customers are ready to buy. Are you ready to sell?
The busiest retail period of the year is fast approaching and now is the right time to set-up the resources and campaign strategy that will result in the best customer experience and highest sales volume.
Shopify’s Playbook covers the key topics that will help your business prepare; from building hype, driving social commerce and optimising your landing page, to how you can get discounting right, drive loyalty and use AI to improve efficiency.
Exploring new markets
Expanding into new channels, new markets and new audience segments can unlock growth opportunities during the sales season and beyond. Shopify Plus can help you reach and manage wholesale customers and take your brand to international consumers.