Introducing the New Merchant Overview Dashboard

In sales, data is power. More data? More power to analyze, compare, and act.

To help you to make better, data-driven decisions at any time, we’ve made your dashboard more useful. If you’re a merchant selling on multiple channels, you’ll now see all your data—not just for your online store—right in front of you, in one easy-to-scan dashboard.

In the coming days, we’ll be rolling out the new features to all merchants. If you don’t see the changes in your admin today, you’ll be seeing the improvements shortly.

Our Most Popular Reporting Feature, Now Even Better

We’ve now made your dashboard easier to use, with all your insights in one place. You can now more easily compare data across channels and time periods—for example, this week over last—and spot trends that can help you make strategic business decisions.

As you grow, your data needs become more complex, and your dashboard is now growing with you.

If you’re a merchant on the Shopify, Advanced, or Plus plans, you can now dive deeper with reports.

Compare Data and Spot Trends in one Handy View

The new dashboard not only answers essential questions, but reveals trends that let you gain important insights to make reality-driven actions.

Quickly find answers to your most common questions:

  • Where is my traffic coming from? Are certain sources more effective on certain days?
  • How are my sales trending today? Is there a pattern of daily trends I can act on?
  • What are my top performing products?
  • How are my marketing campaigns performing? Am I seeing trends based on days of the week?
  • What is my average order value? Did it change when I did or didn’t do something?
  • Which sales channel is performing the best? Should I add similar ones based on my trends?
  • What is my repeat customer rate? Is it time to consider retention strategies, like a newsletter?

All your store’s data will stay up-to-date, empowering you to make strategic decisions every minute of the day.

We’re excited to put this powerful new tool in your hands. But it’s just just one of many things we have planned to put more actionable data at your fingertips.

More power to you!

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