Switch to Shopify

Join thousands of brands moving to the industry-leading commerce platform and make your next migration your last.

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All-in-one platform

Grow faster with native capabilities that simplify everything across DTC, B2B, and Point of Sale (POS).

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Secure infrastructure

Stay focused on your business with built-in encryption, access control, network security, and data backups.

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Unmatched innovation

Innovate faster on the platform that’s regularly first-to-market with new capabilities and integrations.

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Lower TCO, higher ROI

Cut costs across the board, and sell more with the world’s best-converting checkout1.

Why Shopify

One platform, endless possibilities

All-in-one platform
Shopify’s built-in-capabilities reduce your reliance on outside tools, allowing you to move faster than ever. And with a user-friendly interface that enables all team members to make updates, Shopify helps developers focus on your most important projects.
Secure infrastructure
With 99.99%+ uptime and industry-leading performance, Shopify ensures your store is always ready for business. Shopify also provides layered fraud protection and top compliance frameworks so you can keep your focus where it matters—on your business.
Unmatched innovation
Shopify is 100% focused on commerce and continually first-to-market with innovations. In fact, Shopify’s thousands of engineers ship hundreds of annual commerce updates2, from transforming product photography with AI, to integrating semantic search.
Lower TCO, higher ROI
Brands on Shopify pay less and sell more. All thanks to 33% lower Total Cost of Ownership compared to competitors3, the world’s best-converting checkout, and Shop Pay, which offers 91% higher mobile conversion compared to standard checkout.
  • 1.Based on a 2023 study with a Big Three global management consulting company. Learn more about Shopify Checkout.
  • 2.Twice a year, Shopify publishes Shopify Editions—a list of the latest innovative features added to the platform.
  • 3.According to research commissioned by Shopify from a leading independent consulting firm to study TCO across major platforms in North America and understand Shopify’s relative positioning based on objective research methods. Learn more about the Shopify TCO Calculator.

Countless stories, endless success

The move to Shopify has been so beneficial to our business. We get so much out of the box, plus a huge pipeline of new features dropping regularly.

Validation and reviews

Experts and customers side with Shopify

From being named a Leader in the 2023 Gartner® Magic Quadrant™ to receiving top reviews on G2, Shopify has been praised by analyst firms and customers alike.

Security. Sales. Savings. All when you switch to Shopify.

Speak with our sales team on how to bring Shopify into your tech stack.