TCO results

You could be saving 41% in TCO with Shopify

On average, businesses on other platforms pay:

49%

Higher implementation and setup costs on average vs. Shopify

30%

Higher platform and ecommerce stack costs on average vs. Shopify

23%

Higher operating and support costs on average vs. Shopify

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About the calculations

Between December 2023 and January 2024, Shopify commissioned research from a leading independent consulting firm to study TCO across major platforms in North America.

The research included survey data from 251 enterprise retailers, executive interviews, expert consultations, and industry reports.Calculations are based on data from cross-industry retailers in the U.S. and Canada. Surveyed businesses had annual revenues greater than $10M and used Shopify Plus, BigCommerce, Salesforce Commerce Cloud, Adobe Commerce Cloud, or WooCommerce.When current platform is specified as “None” or “Custom” in this calculator, resulting costs and savings are calculated against the TCO average of the 4 aforementioned competitor platforms.

ROI opportunity

Innovate faster and increase revenue, too

Shopify is more than just a cost effective platform. With its scaled infrastructure, industry-leading flexibility, and world-class checkout, it also helps businesses capture more value faster than their competition.

18%

Higher conversion with Shopify vs. other platforms 1, which could translate to an estimated 1.8% 2 in TCO offset for your business.

1 Based on a study in partnership with a Big Three global management consulting company.2 Assumes a 10% margin on goods sold. Checkout conversion data is from a 2023 checkout conversion study.

37%

Faster storefront set up and launch time on Shopify vs. other platforms 3.

3 According to research commissioned by Shopify from a leading independent consulting firm to study TCO across major platforms in North America.

Why Shopify

Reasons top enterprise retailers are switching to Shopify

Higher revenue

Increase top-line revenue with the best-converting checkout on the planet, found to convert up to 36% better than the competition. It is also trusted by millions of global shoppers, letting you reach more customers on more channels.

Unparalleled flexibility

Evolve and customize your commerce stack with Shopify’s modular infrastructure. Choose out of the box, custom, or both. Shopify's got the native capabilities, pre-built apps, and API integrations to level up your customer experiences however you build.

Faster innovation

Shopify is the only platform that’s consistently first-to-market with new capabilities. The simplicity of the platform reduces the need for extensive internal IT resourcing and partnerships for ongoing updates and enhancements.

Seamlessly unified commerce

Whether its B2C, B2B, or in-store, Shopify is one platform for every way you sell and every magnitude you scale. Everything is fully customizable and fully integrated so you can tailor exceptional customer experiences from one place.

Case studies

Join millions of businesses unlocking growth with Shopify

Eden park header photo

Case study: Eden Park

Eden Park increases its average order value by 20% following its migration to Shopify Plus

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Case study: J.Lindeberg

J.Lindeberg replatformed to inspire shoppers and boost revenue by 70%

Case study: Daniel Wellington

How Daniel Wellington saves half a million euros every year with Shopify Plus

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  • This tool provides an estimate only based on results extrapolated from research commissioned by Shopify from a leading independent consulting firm. Actual total cost of ownership may vary. Shopify makes no representations, warranties, or guarantees with respect to the accuracy or reliability of this tool or the results obtained, including that your actual total cost of ownership is or will be higher or lower on any platform by any amount. By using this tool, you acknowledge and agree that Shopify will have no liability directly or indirectly arising from or in connection with your use of or reliance on this tool or any results obtained.