Ready for more? Upgrade to Shopify Plus

Get all the power you need to scale, plus advanced tools and the lowest transaction fees of any Shopify plan. Only when you upgrade to Shopify Plus.

Upgrade your brand with the world’s best

Animals Matter

Full customisation, higher conversion

Convert more with a custom checkout

Make your checkout a powerful sales engine with trust badges, shipping information, product offers, and loyalty programs through checkout extensibility. Your customisations can also show up in Shop Pay for a consistent checkout experience.

Find out how Peepers increased conversion by 30% with a custom checkout
A custom checkout screen.
20% Higher AOV with automated promotions

Higher average order value

Make every sale an upsell

Boost your average order value with personalised promotions at checkout. Offer bundles, free gifts, advanced discounts, and more with Shopify Functions. All automated.

More customer retention

Make repeat customers automatically

Turn casual shoppers into brand evangelists by automating the customer journey from first sale to tenth.
  • Tag and segment customers based on buying behaviour with Shopify Flow
  • Track and reward customers based on lifetime spend
  • Create advanced custom discounts with Shopify Functions
  • Collect more customer data for marketing and retargeting

People look at our brand and think there’s a huge building somewhere. Shopify Plus has shown me you can do a lot with a little.

Justina BlakeneyFounder and Creative Director, Jungalow Read Jungalow’s story

Jungalow improved conversion by 12%, sales by 61%, and customer retention by 26.5%

Read the story

Powerful checkout analytics and data

Keep customers before they go

Know exactly where shoppers leave your checkout so you can optimise and convert better. With Shopify Plus, you can add Google Tag Manager to your store for detailed analytics and reporting on every step of your checkout.

Built-in automation tools

Save time, get more done

Automate workflows with Shopify Flow

Automate everything from customer segmentation to merchandising to fraud prevention.

Schedule events with Launchpad

Automate your flash sales, product drops, and inventory restocks across channels, right in Shopify.
A clock winding backwards.

22M Hours saved by businesses using Shopify Flow

Start upgrading in minutes. It’s time to grow.

B2B and wholesale

Unlock the power of customisation for B2B.

With B2B on Shopify, it’s now possible to sell wholesale and DTC from one platform—no apps or coding required. Plug into the full power of Shopify’s customised buying experience with store themes, net payment terms, discounts, and a streamlined checkout experience. All in one store.

Explore B2B on Shopify

Shopify Plus organisation admin

Know how you’re doing at a glance

  • Track performance across stores, regions, and channels with built-in analytics and insights
  • Manage users, stores, and automated workflows across your business
  • Add unlimited staff accounts with specialised permissions in seconds
  • Work in up to 21 languages in the admin

Shopify vs. Shopify Plus

How Shopify Plus compares to other plans

Built to handle fast growth and billion-dollar revenue, Shopify Plus is the premium Shopify plan for modern enterprise brands. You get the same powerful platform that supports millions of merchants, plus access to advanced features, apps, and resources.

Pricing and feature information for all Shopify plans
Plan feature

Basic Shopify

All the basics for starting a new business


Everything you need for a growing business

Advanced Shopify

Advanced features for scaling your business

Shopify Plus

Powerful features for high-volume businesses

$29 per month, billed yearly
$79 per month, billed yearly
$299 per month, billed yearly
starting at
$2000 per month, billed yearly

Shopify Plus pricing

Invest now. Scale forever.

Invest in your platform now to earn more in the long run. And by using Shopify Payments, you unlock the lowest fees* of any plan and the conversion power of Shop Pay.

*Transaction fees and credit card rates vary by country.

Starting at $2,000 USD per month on an annual term


What you need to know.

Shopify Plus starts at $2,000 USD per month on an annual term. If you make over $800,000 USD in any given month, you move to a platform fee of 0.25% for each sales transaction.

If you don’t use Shopify Payments as your payment processor, a 0.15% transaction fee will be applied to each transaction to cover the charge for Shopify to maintain integrations with an external payment provider.

Unlock the power you need to scale. It’s time to upgrade.