Start — your business
Take the steps to move from ambition to action.
Build your brand
Look professional and help customers connect with your business.
Generate a business name
Find a name that fits your personality and business idea.
Create a free logo
Stand out from the competition and make your business unforgettable.
“I had all my signs and my branding ready to go and it was a matter of is this going to work… but people loved it, it wasn’t just in my head.”Beena | Baby Wisp
Build your online presence
Put your brand into action—develop customer loyalty and promote your business on social.
Get a custom web address
Establish your business and let customers find your store online.
Download free stock photos
Personalize your website with free, high resolution images from Burst.
“Building a website isn’t enough, you really have to promote it.”Julie | Province Apothecary
Products and store design
Build your store
Bring your idea to life with the tools you need to start selling.
Find products to sell
Stock your store without inventory and ship directly to customers with Oberlo.
Choose a store theme
Browse a wide range of free and paid themes.
“I’ll never forget our first Shopify sale… we were open for business right there, it was amazing.”Dan | Unbound Merino
Keep learning with free resources
Find out how to build and grow a profitable business.Visit courses on Shopify Learn
Tune in for actionable advice and business tips.Learn more about podcasts
Explore a collection of resources about starting your own business.Read more on the blog
Jumpstart your small business knowledge with a variety of guides.Explore guides