Kitchener, ON, Canada Business Est. 2012

We believe the future of commerce is rooted in emotional relationships, and want to help every business build a strong brand community that promotes sustainable growth.

Using a world-class rewards platform, we work with merchants to build effective points, VIP, and referral programs that invite customers to join, engage with, and share these communities with others around the world.

At the end of the day, we’re committed to making every merchant and their customers smile :)

Partner since

June 2017


  • English



The ability to reward our customers in different ways has made Smile a key component of our growth over the last few years. We are able to reward customers for more than transactions, and this creates a relationship with our customers that we view as a sustainable way to grow.

Samantha Donohue, IT & Business LeadEvy’s Treey

The goal of launching a rewards program with was twofold: to increase customer retention and drive repeat purchases, and to have a new way to incentivize for purchases. In the one month since we launched our Tribe program, we’ve seen an 80% increase in repeat purchases.

Tyler Handley, CEOinkbox

We love working with — regardless of the task at hand, the team is there to help with support and resources when needed. We only partner with the best technologies in the Shopify Plus ecosystem, and is without a doubt, one of the best!

Jonathan Poma, CEOBVACCEL