Webinar: Total cost of ownership (TCO)

How to improve your TCO by up to 36%¹

Thursday, April 25th
10 a.m. PT | 1 p.m. ET

Register now

¹ Shopify has the industry’s best total cost of ownership by up to 36%, according to data from a leading independent consulting firm. The research was commissioned by Shopify to study TCO across major platforms in North America.

Speakers

Brandon Maskell

Brandon Maskell

Director of Digital Strategy & Analytics

Titan Brands

Serge El Hachem

Serge El Hachem

Director of Technology

We Make Websites

Ashlee Thomas

Ashlee Thomas

Solutions Engineer Lead

Shopify

Gleb Vaguine

Gleb Vaguine

Solutions Engineer

Shopify

Register now

About the event

Total Cost of Ownership (TCO) is notoriously difficult to calculate. That’s why we commissioned a leading independent consulting firm to study TCO across major platforms in North America. We used the research and its data to build Shopify’s TCO Calculator, an objective tool to help brands evaluate their current ownership costs against Shopify’s.

In this webinar, you will get an exclusive demo of our new calculator to see how Shopify can help your business reduce costs and increase revenue. You’ll get a detailed look into why Shopify’s TCO is up to 36% better than other major commerce platforms. Plus, we’ll highlight real case studies from real brands that have increased their operational efficiency with Shopify.

Webinar exclusives

New TCO research

TCO Calculator demo

Competitor TCO comparisons

Cost efficiency best-practices

Brand case studies

Speakers

Brandon Maskell

Brandon Maskell

Director of Digital Strategy & Analytics

Titan Brands

Brandon is an ecommerce expert with 15 years’ experience digitally transforming sporting goods brands including Road Runner Sports, TaylorMade Golf and Titan Fitness. His deep knowledge of the MarTech space gives him a unique perspective on which platforms and vendors are best suited to scale DTC businesses at all stages of growth.

Serge El Hachem

Serge El Hachem

Director of Technology

We Make Websites

Serge, Director of Technology at We Make Websites, boasts 20 years of expertise in leading web development and engineering teams within e-commerce. He remains at the forefront of web development and e-commerce trends, providing insight into the most complex technologies and delivering high-quality solutions and exceptional experiences for merchants and their customers.

Ashlee Thomas

Ashlee Thomas

Solutions Engineer Lead

Shopify

Ashlee is a Solutions Engineer Lead at Shopify on the Enterprise Team, driving change and innovation for Enterprise brands. Before Shopify, Ashlee was at Salesforce focused on business value and TCO and prior to that did consulting at KPMG.

Gleb Vaguine

Gleb Vaguine

Solutions Engineer

Shopify

Gleb is a Staff Solutions Engineer at Shopify on the Enterprise Team, focused solely on the more complex Shopify businesses and use cases. Gleb comes with experience working in eCommerce for the last 5+ years at both Salesforce and SAP and has a deep understanding of the impacts on total cost of ownership from commerce platforms.

Save your spot

Can’t make it? Register anyway and we’ll send you the recording after the event.