ビジネスで課題を抱えている場合はShopifyにご相談ください。 Get in touch
Lord and Taylor Logo 180x@2x

Lord & Taylor’s new direct-to-consumer site launched in just three months

Lord & Taylor Hero

以前のプラットフォーム

None

業界

Fashion and apparel

対象となるケース

Speed to launch, Customization

With a recent acquisition, no ecommerce site, and the need to inform loyal customers—and fast—that it was still in business, Lord & Taylor had a lot of hurdles to tackle in transitioning from America’s oldest department store to the digital-first world of retail. 

With Shopify Plus, the company was able to launch its new direct-to-consumer site in under 100 days, garnering 2.14 million visitors by leveraging greater flexibility and customization—in addition to numerous business management tools to support its day-to-day operations. With 49% of orders processed with Shop Pay, Lord & Taylor was also able to boost conversions while providing customers a faster mobile checkout experience, as well as a seamless post-purchase experience in tracking orders.

Retailers sometimes feel they have to go with a certain company because they’ve been doing it for the past 50 years. It doesn’t make it right. When you actually look outside the box, you’ll see there’s a lot of flexibility with Shopify Plus and the results are impressive.

  • S3 Holding LLC/Lord & Taylor
  • Yossi Kbabieh — Partner

Shopify Plusを利用することで、Lord & Taylorでは短期間で成果を上げることができました。

63%

Revenue processed via Shopify Payments

44%

Revenue from Shop Pay sales channel

3.5%

Lift in average order value with Shop Pay orders

日々fashion and apparelに変革を起こしているトップブランドの仲間入りを果たしましょう。

Faherty Logo
Tommy John Logo
Fashion Nova Logo
ビジネスで課題を抱えている場合はShopifyにご相談ください。 Get in touch