Website Optimization
The decisions you make while building any website or app need to be informed by data, not assumption. And understanding that iterative testing can be used to optimize websites over the longterm, is vital to the growth of any website or ecommerce business. Learn the basics of website performance testing, as well as more advanced techniques on web accessibility optimization with this section.
5 Ways to Overcome Choice Paralysis and Improve Conversion
Landing Page Optimization: 10 Tips for Increasing Conversions
Off Page SEO: 3 Quick Fixes and 3 Long Term Strategies
Gamification in Business: How to Apply Gaming Principles to Digital Product Design
How to Optimize Popups on Your Clients’ Stores
What Are the Most Important Website Metrics You Should Track?
10 Technical SEO Tips to Get the Most from an Ecommerce Website
Indexable PWAs: Making Progressive Web Apps Perform for Users and Search Engines
4 Common SEO Myths and Tips to Avoid Them
What is Content Strategy and Why Your Business Needs One
How to Build an Abandoned Cart Email Sequence
How to Choose the Right A/B Testing Strategy for Your Clients
Thinking about A/B Testing for Your Client? Read This First.
How Google’s AMP Project is Changing the Mobile Web
14 Image Tools for Web Developers in 2017
The Top 4 Reasons Users Abandon Their Carts and What to Do About it
Crafting Faster Themes: How the Shopify Themes Team Tackled Narrative's Web Performance
Using Responsive Images to Decrease Page Loading Times
How to Use Google Analytics to Improve Your Web Design Projects
How to Conduct Research That Drives A/B Testing
The Ultimate Secret to Increasing Your Online Conversion Rate
What is Progressive Enhancement and Why Should You Care?
How to Use Video in Ecommerce Web Design to Boost Conversions
How to Successfully Execute an Iterative Redesign in Shopify with Optimizely
Split-Testing: How to Run a Revenue-Driven Test in Shopify
A Short Tutorial for Running A/B Tests in Shopify with Optimizely
9 Tools for Website Accessibility Testing
Why and How to Improve Ecommerce Website Accessibility
Strategy Meets Technology: 4 Prime Targets for Conversion Rate Optimization
Why, How, and When to Utilize Usability Testing
3 Design Tips for Reducing Your Online Store's Bounce Rate
Designing With the User's Context in Mind
2 Real-Time Features That Every Developer Should Include in Their Ecommerce Sites
5 Design Tips to Boost Conversions this Holiday Season
5 Shopify Store Design Elements to Maximize Holiday ROI
Speed Things Up: Designing a Fast Experience for Better Mobile UX
5 Simple Hacks for an Optimized Mobile Ecommerce Design
How A/B Testing Will Make You a Better Web Designer
Why Every Shopify Store Needs a Marketing & Sales Funnel
Understanding SEO: An Excerpt From Shopify Empire
Top 4 Tips to Tell Your Clients About Their Product Images
How to Optimize Themes for Performance
6 Tricks to Increase Your Clients' Conversion Before Christmas
12 Days of Ecommerce: How to Prep Your Client’s Shopify Store for Black Friday
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