Reach more shoppers on Google & YouTube
Show your products for free across Google platforms such as Search, Shopping, Images, Lens, Maps, and YouTube.
Make smarter business decisions
Make smarter decisions with Google AI-powered Google Analytics and Performance Max to help you multiply conversions across Google.
Stand out with powerful marketing tools
Set your business apart with innovative tools and features that help your products shine across Google & YouTube.
Manage it all from Shopify
Showcase your products on Google & YouTube while using Shopify to manage orders, ads, and inventory.
Connect with shoppers across Google & YouTube for free
Showcase your products to the right customers at the right moment.
Sync products seamlessly
Feature your products across Google for free and automate real-time inventory when you connect Shopify to Google Merchant Center.
Sell your products directly from YouTube
Connect your YouTube channel to help viewers discover and shop directly from your videos, YouTube Shorts and livestreams.
Increase traffic and improve conversion
Use Google AI-powered ads & analytics tools to help you reach new audiences and gain essential customer insights
Multiply your marketing results with Performance Max
Create a campaign at any budget, connect with the right customers, and let Google AI optimize your ads.
Get essential customer insights with Google Analytics 4
Gain essential customer insights that help you understand how shoppers are using your website, respond to real-time trends, and improve ROI, all while protecting customer data.
Set your business apart
Tap into new and exciting ways to differentiate your products.
Enrich your product photos with Product Studio
Create, edit and enhance high-quality product images for free with Google’s AI-powered Product Studio. (Coming soon)
Showcase your unique product offerings
Sync detailed product information like promotions, local inventory, and fast shipping from Shopify to Google & YouTube to help you stand out.