Webinar

Built for Shopify: How to embed your app

Join Shopify’s engineering and product teams, along with Built for Shopify app partners Smile.io and Seguno for a session on how to embed your app in the Shopify admin. Whether you’re running a large app or just getting started, this webinar will teach you practical strategies to successfully pass your Built for Shopify review.

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About the event

App’s embedded into the Shopify admin simplify merchants' workflows, boost productivity, and ensure a consistent, secure experience—making your app an essential tool for their business. Learn how to properly embed your app into Shopify’s admin and unlock exclusive Built for Shopify benefits. Plus, get your questions answered live by the Shopify team.

Defining embedded

Learn what it really means for your app to be embedded into Shopify’s admin and understand the difference between primary and secondary workflows.

Common challenges

We’ll discuss common embedding challenges and strategies to overcome them, including when to use Polaris and how to optimize side navigation.

Partner demos

Three top Built for Shopify app partners demo their app’s embedded functionality and share helpful integration insights and strategies.

Speakers

Jonathan Zazove, Shopify

Shopify

Jonathan Zazove

Product Director

Mark Appleby, Shopify

Shopify

Mark Appleby

UX Designer

Chris Geiss, Seguno

Seguno

Chris Geiss

Founder/CEO

Bill Curtis, Smile.io

Smile.io

Bill Curtis

CTO/CPO

Built for Shopify

Built for Shopify (BFS) is a program that champions apps built to Shopify’s highest standards for ease of use, design, and performance. We’re doubling down on our investment in the program and raising the bar to ensure merchants get the best from the Shopify App Store. Stay up to date on the latest Built for Shopify perks and requirements heading into 2025.