Spell & Sell
5.0
(158)
Partner since September 2018

Price range for selected services
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Contact information
Primary location
London, United Kingdom
Supported locations
United Kingdom, United States, Germany
Languages
English, German
About
Business description
- Shopify Plus Experts. We build high-converting stores, not just websites - Custom Shopify Themes & Advanced Builds - Advanced UX, CRO & SEO - Marketing Automation & Data - Full-Service Shopify Management Scale faster with a us: https://shorturl.at/RHPy3
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Partners are tiered based on multiple factors, including their history of experience and proven success on Shopify.
Specialized services
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Description: At Spell&Sell, we offer a comprehensive package to craft a brand-new store tailored to your brand's unique ethos. This package encompasses a thorough store analysis, conceptualization and design of mockups for the homepage and collection page, coding these designs into a Shopify store, and setting up the necessary configurations.
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Description: Looking to bring unique features to life on your storefront? At Spell&Sell, we specialize in custom Shopify theme development, from Shop Pay integration and custom banners to tailored video content and bespoke UX. Share your vision, and we’ll craft theme enhancements that align with your brand and drive conversions.
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Description: We act as an extended dev team for high-growth Shopify brands, providing proactive website management, CRO, and continuous optimization. From bug fixes and theme updates to new feature builds, integrations, and performance tuning, we ensure your storefront evolves seamlessly with your business goals.
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Description: We specialize in headless Shopify builds that deliver lightning-fast performance, conversion-driven UX, and scalable architecture. From D2C giants like Unilever to high-growth brands such as Diggs Pet, MOD Lighting, Every Foods, and Olavson, we craft tailored React/Next.js front-ends powered by Shopify for future-proof commerce.
Other services
Site performance and speed, Custom domain setup, Custom apps and integrations, Store migration, Website audit and optimization strategy, Wholesale/B2B
Industries
Clothing and fashion, Food and drink, Health and beauty, Jewelry and accessories
Featured work
Unidukan (Unilever's D2C)
We launched Unilever’s Unidukan D2C channel on Shopify, enabling direct customer engagement at scale. With tailored UX, multi-brand product handling, and seamless integrations, we built a platform that delivers enterprise-level stability with Shopify’s agility, future-proofing Unilever’s digital retail.View featured work
Diggs Pet
For Diggs Pet, we built a headless Shopify storefront that powers immersive product storytelling. From configurable dog crates to UGC reviews and Klaviyo flows, we optimized every touchpoint for growth. The result: a sleek, conversion-driven DTC experience ready for global expansion.View featured work
MOD Lighting
MOD Lighting needed a bold digital presence, we delivered with a headless Shopify build that highlights their premium lighting collections. With advanced product configuration, storytelling-driven pages, and CRO best practices, the new site elevates brand identity and maximizes revenue.View featured work
Every Foods.
We replatformed Every Foods to a headless Shopify stack, delivering blazing-fast performance and a seamless subscription flow. With multi-language support, EU compliance, and a mobile-first UX, we helped this vegan food brand scale sustainably across Europe while boosting conversions.View featured work
Olavson
We partnered with Olavson (former MyOlav) to craft a modern headless Shopify store blending design excellence with technical scalability. Custom filters, content-rich journeys, and lightning-fast load times deliver a premium shopping experience, helping this brand inspire trust and drive sales.View featured work
D.Louise
For D.Louise, we created a sleek native Shopify storefront focused on conversion and community. Implementing loyalty features, UGC reviews, and social-first design, the site captures their fast-growing jewelry brand identity while remaining fully manageable within Shopify’s native stack.View featured work
Rating5.0(158)
Overall rating summary
Ratings based on and
- (156)
- (2)
- (0)
- (0)
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Reviews
Fab.Pub
Quality of work
4Communication
4Excellent support from the Spell & Sell team. Professional, responsive, and efficient throughout the process. Highly recommended for anyone looking for reliable Shopify expertise.
Service reviewed: Theme customization
MyCruiseRoute
Quality of work
5Communication
5I've had a great experience working with Spell&Sell - knowledgeable, professional and responsive.
Service reviewed: Custom apps and integrations
Olav Nederland
Quality of work
5Communication
5Spell&Sell has been a solid partner for our Netherlands store. They understand Shopify deeply and always deliver solutions that make practical sense for our business. Their work is reliable, well structured and focused on results. Communication is clear and they consistently follow through on what they promise.
Service reviewed: Store build or redesign
Olav France
Quality of work
5Communication
5We have been working with Spell&Sell for nearly six years and they’ve played a key role in building and evolving our France store. Their technical understanding of Shopify and their ability to translate business needs into real solutions has made a big difference for us. They are reliable, responsive and always focused on performance and growth.
Service reviewed: Headless commerce
Minna Fashion Brand
Quality of work
5Communication
5We had a great experience working with Spell & Sell on our store build and redesign project. From the beginning, their team demonstrated a strong understanding of both branding and performance-driven e-commerce. They didn’t just focus on design — they focused on conversion, structure, speed, and overall customer experience. Communication was clear, timely, and solution-oriented throughout the ent...
Service reviewed: Store build or redesign
Activated Wellness
Quality of work
5Communication
5Efficient and easy to work with. My schedule is so wonky because I’m a SAHM and work in spurts whenever the kids will allow. S&S was so patient with me and ready to help me every random time I would pop on to move forward with each website task. So helpful! And quick!
Service reviewed: Website audit and optimization strategy
UltraCine
Quality of work
5Communication
5Honestly, hiring Spell&Sell was the best move we made this year. They took our outdated site and made it look incredible, but what I appreciate most is the ongoing support. Whether it’s a quick fix or a new feature we need, they handle our daily asks quickly and correctly.
Service reviewed: Theme customization
DIGGS
Quality of work
5Communication
5I have worked with Spell&Sell for a few years now and have been delighted with their work. They executed a full website redesign based on mockups and brand guidelines that we provided, and have since built out numerous new modules that fit our look and feel and improve our website functionalities. They are extremely knowledgeable about all things Shopify and even headless commerce. If they don't h...
Service reviewed: Store build or redesign
Evo
Quality of work
5Communication
5Very friendly team with good communication. The site looks amazing! Overall very happy with the experience.
Service reviewed: Store build or redesign
SOLSOLLER
Quality of work
5Communication
5They are very efficient, respond quickly, and provide attentive service. They are our got shopify partner for our website.
Service reviewed: Store build or redesign