After studying some of the one million business owners who use Shopify, we discovered that founder types tend to fall into one of five personality types. Take our quiz: What type of entrepreneur are you?
As 2022 comes to an end, many of us are taking the time to recover from the events of the year and look forward to a fresh start. Now is the time to lay plans and make resolutions (if that’s your thing).
But as you do, reflect on the lessons you learned from 2022. Did you achieve your goals? If not, why? How can you put your best foot forward in the new year to set disaster-proof goals and make plans that account for the unexpected?
Take our preparedness test below and get tailored advice to help you make a solid action plan for the new year.
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Small Business Quiz FAQ
What is the small business quiz about?
The quiz asks about your goals, planning habits, and reflections on the past year, then matches your answers to a planning style for the year ahead. Based on your responses, you get tailored advice covering goal-setting, backup plans, and stress management, aimed at helping you build a stronger action plan going forward.
How does the quiz determine my planning style?
The quiz determines your planning style by asking about your goal-setting history, how you handled setbacks, and your general outlook on the past year. Your combined answers place you into a category, such as needing a stronger plan B or being ready to build on recent momentum, each paired with specific next steps.
Are the quiz results scientifically accurate?
The quiz is a self-assessment tool rather than a scientific or diagnostic test, so results reflect your own answers instead of an objective measurement. Because it relies on self-reported input about goal-setting and reflection, treat it as a starting point for planning conversations rather than a definitive personality classification.
Do I need a specific type of business to take the quiz?
No, the quiz works for any small business owner regardless of industry or stage, since it focuses on planning habits and goal-setting rather than business specifics. Whether you're just starting out or several years in, the result categories address common founder challenges like resilience, plan B strategies, and work-life balance.
How often should I retake the quiz?
Retake the quiz at the start of each new year, or any time your business goals shift significantly, to reassess your planning approach. Comparing results over time can show whether your resilience, goal clarity, or stress management strategies have improved since your last attempt.
What should I do after getting my quiz result?
Use your result as a starting point for a concrete action plan, including a backup plan for unexpected setbacks. Each result category pairs with specific next steps, such as tightening vague goals, building a plan B, or setting new stretch goals, to help you carry momentum into the next year's planning.












