The biggest hurdle most new dropshipping entrepreneurs face is picking a niche to focus on and products to sell. And that’s understandable—it’s likely the biggest decision you’ll make for your business and will have long-term consequences on its success or failure.
The most common mistake at this stage is picking a product based on personal interest or passion. This is an acceptable strategy if being interested in the product, as opposed to having a successful business, is your primary objective.
But if your top priority is to build a profitable dropshipping site, you’ll want to consider setting your personal passions aside when doing market research, or at least making sure the products meet with the criteria discussed in this dropshipping guide.
How to Get Started with Dropshipping
Learn how to find high-margin products, add them into your store, and start selling—fast.
130 best dropshipping products to sell right now
Browse our list of the best dropshipping products for your ecommerce business in 2023, whether you’re a one-product dropshipping store or selling high-ticket items.
- Apparel and footwear
- Beauty and personal care
- Kitchen and dining
- Pet supplies
- Home interiors
- Office products
- Tools and home improvement
- Phone accessories
- Car accessories
Apparel and footwear
Data shows that retail sales for apparel and footwear is valued at $1.5 trillion worldwide. The number is set to increase to almost $2 trillion by 2026. Buying clothes online has become common practice, and dropshippers can take advantage of the global trend.
You can break down this dropshipping niche into more specific product categories like menswear, women’s clothing, accessories, or bags. Shirts are always a popular dropshipping item because you can create your own designs or buy different style shirts from dropshipping suppliers like AliExpress. You can also sell different clothing and footwear depending on the season and work with influencers to help market your products to the best audiences.
Top dropshipping products to sell in apparel and footwear:
- Essential short sleeve tees
- Yoga socks
- Floral-print kimonos
- Quick-dry running shorts
- Wirefree bras
- Cargo shorts
- Tank tops
- Golf polos
- Swim trunks
- Flannel shirts
- One-piece swimsuits
- Classic jersey tees
Beauty and personal care
The beauty industry—including skin care, cosmetics, hair care, fragrances, and personal care—will be valued at $758.4 billion dollars by 2025. While conventional products take up most of the market share (85%), consumers are becoming more aware of cosmetics that are vegan, organic, natural, and good for the planet.
There are two especially popular categories in beauty and personal care:
- Skin care products with natural ingredients like herbs and plant extracts accounted for $141.83 billion in 2022 and is expected to expand to around $204.62 billion by 2030.
- Hair care products, which solve problems like split ends, hair fall, dandruff, and dry and itchy scalp. You could sell shampoo, conditioner, hair gel, hair serum, oils, and wax.
Top dropshipping products to sell in beauty and personal care:
- Makeup remover facial wipes
- Cruelty-free mascara
- Pimple patches
- Skin care oil
- Eyeliner pencil
- Facial moisturizing lotion
- Hydrating eye gel
- Men’s grooming kits
- Body wash
- Press-on manicure nail kits
- Loofah sponge
- Travel bottles
- Foundation brushes
- Hair nets
Kitchen and dining
Searches for kitchen and dining products have seen a steady increase over the past five years. With more people working from home or spending more time at home in general, this category has more room to grow. Recent studies have shown that the likelihood of consumers purchasing kitchen tools and gadgets is relatively high.
There are some key trending products in this category that have stuck with consumers, like portable blenders and electric kettles, which make for winning products. Progressive Grocer also reports consumer interest is high with cookware and bakeware as standout categories for the year.
Top dropshipping products to sell in kitchen and dining:
- Air fryers
- Electric kettles
- Portable blenders
- Coffee pods
- Latte mixers
- Peppermint tea
- Electric kitchen scale
- Compostable paper plates
- Water filters
- Stainless steel tumblers
- Reusable water bottles
- Shaker bottles for protein shakes
- Leak-proof bento-style kids’ lunch boxes
The global baby care market is projected to be worth around $88.72 billion in 2026. Searches for baby care products have been growing over the past year, which suggests demand will continue to grow in the near future.
Research shows that people are becoming more cautious when selecting baby products like food, cosmetics, or safety items. If you’re planning to dropship baby products, make sure you build a credible brand that customers trust.
Top dropshipping products to sell in baby:
- Hypoallergenic baby diaper wipes
- Water-based wipes
- Stroller fans
- Hydration multiplier
- No-touch forehead thermometer
- Sponge bottle brushes
- Chew toys for infants
- Breast milk storage bags
- White noise machines
- Baby healing ointment
- Booster seats
- Baby bottles
The demand for pet supplies is reaching a five-year peak. A $4.5 billion industry, the pet supply market encompasses many different types of products, like clothing, food bowls, collars, carriers, and treats. The main driver for pet supplies is the wide range of multifunctional and fashionable accessories consumers can choose from.
There is also a big opportunity for dropshippers to earn repeat customers. Pet owners need more products than just a bed or water bowl. If you’re thinking about starting a pet products business, consider bundling your products with treats, bowls, toys—even apparel.
Top dropshipping products to sell in pet supplies:
- Leak-proof poop bags
- Pee pads
- Cat litter
- Rawhide kabobs
- Stain eliminator
- Pet supplements
- Odor eliminator
- Dog toys
- Dog crates
- Hair remover
- Slow feeder dog bowls
- Probiotic chews
Spending on home interiors, décor, and furnishings are set to reach over $838.6 billion by 2027. Search interest has been steady through the years, typically peaking mildly in January and July.
Small online retailers have an advantage in selling home interiors because they’re high-commodity products. This means nearly everyone needs items like pillowcases—they’re widely available but no individual buyers want the same one, making them perfect for niche marketing.
Top dropshipping products to sell in home interiors:
- Microfiber bedsheets
- Blackout curtains
- Non-slip hangers
- Handheld clothes steamer
- Satin pillowcases
- Laundry baskets
- Christmas décor
- DIY craft fabrics
- Ceramic vases
- Shower curtain liners
Whether you’re selling to remote workers or companies, everyone needs supplies for their office space. That’s why this $252 billion market is a great opportunity for dropshippers. You can easily find new products to sell through different dropshipping suppliers, like pens, desk pads, décor, and dry erase markers.
Back-to-school shoppers usually have a long list of supplies to buy and prefer to do it in as few transactions as possible. Bundling cases with packs of pens, pencils, markers, crayons, erasers, and other supplies could be a great way to increase sales. Some of these great products, like mechanical pencils, use refills, meaning there’s a good opportunity for getting repeat purchases and building brand loyalty.
Top dropshipping products to sell in office products:
- Printer paper
- Note pads
- Heavy-duty packaging tape
- Ink cartridge
- File folders
- Gel pens
- Bubble wrap
- Mechanical pencils
- Leather desk pads
- Moving boxes
- Ergonomic mouse pads
- Dry erase markers
Tools and home improvement
Since remote and hybrid work is widespread, people are often looking for ways to make their home more comfortable and functional. Whether it’s stringing patio lights in the backyard or putting an automatic soap dispenser in the bathroom, people want to upgrade their environment. That’s what makes this industry profitable to get into.
Home supplies encompass everything from smart technology, like locks or plugs, to toilet seats and tools like step ladders. The driver for this industry is multifunctional tools that also look good. Many products need set up help or tutorials, so customers will want to see them in action before buying. Consider starting a YouTube channel or a social media presence to show users what they will be able to do with your product.
Top dropshipping products to sell in tools and home improvement:
- Outdoor smart plug
- Video doorbell
- Magnetic screen door
- Extension cords
- Patio umbrella lights
- Air purifiers
- Drill brush power scrubber
- Silicone drain protectors
- Folding step ladder
- Solar outdoor lights
Phone accessories have shown a steady five-year trend, peaking in the winter months then maintaining demand throughout the rest of the year. Products like screen protectors and phone cases are always in demand—the market for protective coverings alone is forecast to reach $35 billion by 2027.
Selling phone accessories makes for great bundling opportunities. For example, selling an all-encompassing broadcasting bundle with tripods, ring lights, green screens, and other equipment could be a great way to pick up customers looking to get all the gear they need in the easiest, fastest way possible.
Plus, while selling products from third-party suppliers could work, using a print-on-demand app to create your own designs could make your products more appealing to customers that value uniqueness.
Top dropshipping products to sell in phone accessories:
- Ring lights
- USB-C power adapter
- Screen protector
- Waterproof case
- Portable charger
- Phone grip
- Car charger
- Phone mounts
- Selfie stick
- Wireless charging stations
The global car accessories market is expected to reach $1,946.3 billion by 2028. Search interest has been climbing steadily for years.
Buyers of car accessories will want to be sure your product works. Adding product reviews to your page could be a great way to assure potential buyers of the quality of your product and pick up more sales.
Top dropshipping products to sell in car accessories:
- Windshield sun shade
- Portable vacuum cleaner
- Wiper blades
- Cleaning gel
- Microfiber cleaning clothes
- Window shades
- Floor mats
- Car trash can
- Leather conditioner
- Steering wheel covers
Finding the best dropshipping products
Here are six places to do product research for the best items:
- AliExpress Top Ranking
- Amazon Best Sellers
- Google Trends
- TikTok hashtags
- Social shopping sites
AliExpress Top Ranking
The Top Ranking page on AliExpress shows the top-performing categories in the marketplace. Using this research tool, you can browse the page and discover top dropshipping products within each category. Or, click one of the categories in the header to see the current top-selling and most popular products for the day.
Amazon Best Sellers
The Amazon Best Sellers page features products that have the highest number of sales in a specific category. If you want to find trending dropshipping products, you can check what’s selling on Amazon and sell similar products in your store.
Google Trends is another great site for uncovering the best products to dropship. It’s a simple tool that analyzes the popularity of search queries and topics. You can search by country and even compare different queries to each other, so you can find high-demand products for your store.
#tiktokmademebuyit is a feed on TikTok where people share all the cool things they bought on Amazon. You can find a variety of hot products like flying tools, slushie cups, hydro patches, and more. If you’re looking for fun, creative, and even comical dropshipping products to sell, browse this hashtag to get some ideas.
While WatchCount.com may look like it’s from the early 2000s, the site is actually useful for finding dropshipping product ideas on eBay. It shows you the most popular items on eBay in real time, tracking how many people add a product to their eBay Watch List. Use this tool to uncover popular products on the largest online auction site and source them from a dropshipping supplier.
Social shopping sites
Social shopping sites are a goldmine for finding quality product ideas. Most of the images have interesting and new consumer products. Using social signals, you can get an idea of how popular a product will be.
Popular sites to browse:
What makes a good dropshipping product?
The perfect price
Make sure you strongly consider the price point relative to the level of pre-sale service you’ll need to provide. Most people feel comfortable placing a $200 order online without talking to someone on the phone. But what about a $1,500 item they’re unfamiliar with? Chances are, most would want to chat directly with a sales representative before making such a large purchase, both to ensure the item is a good fit and to make sure the store is legitimate.
If you plan to sell high-priced items, make sure you’re able to offer personalized phone support. You’ll also want to ensure that the margins are rich enough to justify the pre-sale support you’ll need to offer. Often, the $50 to $200 price range is the sweet spot to maximize revenue without having to provide extensive pre-sale support.
Some manufacturers will set what's called a minimum advertised price (MAP) for their products and require that all resellers price their products at or above certain levels. This pricing floor prevents the price wars that often break out—especially for products that are easily dropshipped—and helps ensure that merchants can make a reasonable profit by carrying a manufacturer's products.
If you can find a niche where manufacturers enforce MAP pricing it’s a huge benefit, especially if you plan on building a high-value and information-rich site. With prices the same across all competitors, you can compete on the strength of your website and won’t have to worry about losing business to less-reputable but cheaper competition.
The time to think about how you’ll market an online business is before you launch it, not three months in when you realize that customer acquisition is a nightmare. Can you brainstorm a number of ways you could promote your store by, for example, writing articles, giving away products, or reaching out to active online communities that use the products you’re selling? If not, you may want to reconsider your plans.
Learn more: How to Dropship with Alibaba
Additional accessories to sell
As a general rule of retail, margins on lower-priced accessories are significantly higher than those of high-priced items. While a cellphone store may only make a 5% margin on the latest smartphone, it will almost certainly make a 100% or 200% margin on the case that goes with it.
As customers, we’re much more sensitive about the price on a big-ticket item and care less about the price of smaller accessories. To use the previous example, you’d likely shop around for the best price for an expensive Apple iPhone. But are you going to call around to find the best price on a $20 to $30 case? Probably not. You’ll likely purchase it from the same store where you bought the phone.
We hope you’re convinced by now that investing in an education-rich, high-quality site will pay big dividends. But if the products you sell change every year, maintaining that site is quickly going to turn into a mountain of work. Try to find low-cost products that aren’t updated with new models every year—like tools or personal care products. That way, the time and money you invest in a superb site will last longer.
Smaller is usually ideal
In a world where free shipping is often expected, it can be a challenge to sell large, heavy equipment that’s expensive to ship. The smaller the items, the easier they are to ship cheaply to your customers.
Picking the right products isn’t easy and requires you to consider numerous factors. These guidelines should give you a good idea of the types of dropshipped products that work well. For more on these attributes, please see this extended article on picking a profitable niche market.
Hard to find locally
Selling a product that’s hard to find locally will increase your chances of success as long as you don’t get too specific. Most people needing a garden rake or a sprinkler would simply run down to the local hardware store. But where would you buy a medieval knight’s costume or falcon-training equipment? You’d probably head to Google and start searching.
Building a successful dropshipping business online
Aspiring dropshipping entrepreneurs commonly want to know “How can I be sure these niche products will work out?” The answer is, You can’t! While the dropshipping tips and guidance in this guide will dramatically increase your chances and help you make an informed decision, there’s no way to know for sure if you’ll succeed in a market without diving in.
We’ve started numerous businesses, some of which succeeded and some of which flopped, and we’ve always had doubts at the beginning. That’s part of the uncertainty that comes with starting a Shopify dropshipping store and venturing into the unknown. What separates successful business owners from mere dreamers is a willingness to move forward despite the uncertainty and give it their best.
So do your homework, research, and gather as much information as possible. But then make the best decision you can and move forward despite your hesitations and fears. If you wait for all uncertainties to be resolved with “the perfect market,” you’ll never get started.
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Best dropshipping products FAQ
What are the best dropshipping products?
- Apparel and footwear
- Personal care and beauty products
- Kitchen and dining
- Baby products
- Pet supplies
- Home interiors
- Office products
- Tools and home improvement
- Phone accessories
- Car accessories
- Cellphone accessories
How profitable is dropshipping?
Dropshipping is still profitable in 2023 because of the rise in ecommerce spending over the past year. Today, you can easily find bestseller products and run a dropshipping business with automation tools to reduce labor costs and increase profits. You can earn between 10 and 20% profit margins on dropshipped items. Get started with Shopify
Which dropshipping supplier is best?
AliExpress is one of the best dropshipping suppliers in the world. It offers over 100 million products you can source and sell in your ecommerce store.