Shopify Autofill: Google Autocomplete at Checkout

Google Autocomplete for address forms makes for an easy and speedy checkout experience for customers. And, it’s coming to Shopify. You put lots of work into creating an enjoyable buying experience. But, multiple fields to complete at checkout can slow down your customers or even discourage them from making a purchase. This becomes even more apparent for customers on mobile, where checking out on a tiny screen can be a long exercise in typing, misspelling, and re-typing. As part of improving your customer experience and helping you achieve higher conversions, Google Autocomplete is starting to roll out to Shopify’s checkout pages over the coming weeks, at no additional cost. This feature will soon be automatically enabled on your store.

Google Autocomplete for address forms makes for an easy and speedy checkout experience for customers. And, it’s coming to Shopify.

You put lots of work into creating an enjoyable buying experience. But, multiple fields to complete at checkout can slow down your customers or even discourage them from making a purchase. This becomes even more apparent for customers on mobile, where checking out on a tiny screen can be a long exercise in typing, misspelling, and re-typing.

As part of improving your customer experience and helping you achieve higher conversions, Google Autocomplete is starting to roll out to Shopify’s checkout pages over the coming weeks, at no additional cost. This feature will soon be automatically enabled on your store.

Type a few characters, it does the rest

Now, when customers arrive at checkout and start entering the first few characters of their address, Google Autocomplete will instantly finish the job and pre-populate their address. Wrong addresses and re-typing are virtually eliminated.

Here’s what it looks like:

 

Simple update delivers powerful benefits

Our testing of Google Autocomplete showed an increase in conversion rate, and almost 20% time savings and error reduction on mobile. You save time by no longer dealing with incorrect addresses and the resulting problems, giving you more time for fulfilment and other business-building tasks.

Success as a merchant means getting a million details right, and Shopify is continuously working on improving every single one of them for you.

Success also means being able to give your customers the best possible experience during Black Friday Cyber Monday, and this update will help you do just that.

Shopify Autofill FAQ

How do I turn on address autofill in Shopify checkout?

Turn on address autofill from the checkout and accounts editor in the Shopify admin rather than an app setting. Go to Settings > Checkout, click Customize next to the configuration, then open the gear-icon Settings sidebar and select Use address autocompletion under the Address autocompletion section before saving.

Does Shopify's address autofill cost extra to use?

No, Google Autocomplete rolls out to checkout pages at no additional cost and is automatically enabled on eligible stores. Merchants don't need to install a paid app or pay a usage fee to access the default autofill experience once it's live on their store.

Which countries support Shopify's default address autocompletion?

Default address autocompletion is available for customers only in specific supported countries, not globally. If a shopper's country isn't supported or the feature is inactive, checkout still works as usual and customers can simply enter their address manually.

Can I turn off address autocomplete for my store?

Yes, address autocompletion can be deactivated from the checkout and accounts editor. Open the Settings sidebar, find the Address autocompletion section, and deselect Use address autocompletion, then save. Selecting the option again reactivates the feature whenever needed.

Can I customize or replace the default autocomplete provider?

Yes, the Address Autocomplete API lets developers replace the default suggestion provider with a different address service. Merchants who have upgraded to Checkout Extensibility can also install third-party checkout apps that build on this API to tailor suggestions for specific regions or shipping needs.

How much time does autofill save shoppers at checkout?

Testing showed address autofill delivers close to 20% time savings on mobile devices along with fewer address errors. Since mobile checkout forms are the slowest to fill out manually, cutting typing and re-typing there has an outsized effect on completion speed and conversion.