Ready for more? Upgrade to Shopify Plus.
Full customization, higher conversion
Convert more with a custom checkout.
Make your checkout a powerful sales engine with trust badges, shipping information, countdown timers, customer reviews, and live chat by unlocking access to your checkout.liquid template files. Then optimize every step of the checkout through detailed analytics and reporting by adding Google Tag Manager.
We’ve seen pretty significant growth in conversion and revenue year over year, which would not have been possible without the foundations and network of support provided by Shopify Plus.
Douglas LowCEO, Incu

Higher average order value
Make every sale an upsell.
Boost your average order value with personalized promotions at checkout. Offer bundles, free gifts, advanced discounts, and free shipping with Shopify Scripts. All automated.
More customer retention
Make repeat customers. Automatically.
- Tag and segment customers based on buying behavior with Shopify Flow
- Track and reward customers based on lifetime spend
- Create advanced, enterprise-level custom discounts with Shopify Scripts
- Collect more customer data for marketing and retargeting
People look at our brand and think there’s a huge building somewhere. Shopify Plus has shown me you can do a lot with a little.
Justina BlakeneyFounder and Creative Director, Jungalow
Powerful checkout analytics and data
Keep customers before they go.
Know exactly where shoppers leave your checkout so you can optimize and convert better. With Shopify Plus, you can add Google Tag Manager to your store for detailed analytics and reporting on every step of your checkout.
Native automation tools
Save time. Get more done.
Automate workflows with Shopify Flow
Automate everything from customer segmentation to merchandising to fraud prevention.Schedule events with Launchpad
Automate your flash sales, product drops, and inventory restocks across channels, right in Shopify.22M Hours saved by businesses using Shopify Flow
Start upgrading in minutes. It’s time to grow.
The whole reason to go to Shopify Plus was to best serve our customers [with] a seamless experience, custom checkout, and automation tools. With the Shopify Plus platform, you have that out of the box.
Adison RudallCo-founder, P&Co
Shopify Plus organization admin
Know how you’re doing at a glance.
- Track performance across stores, regions, and channels with built-in analytics and insights
- Manage users, stores, and automated workflows across your business
- Add unlimited staff accounts with specialized permissions in seconds
- Work in up to 21 languages in the admin
B2B and wholesale
Give B2B customers their own products, prices, and store.
Shopify vs. Shopify Plus
How Shopify Plus compares to other plans.
Plan feature |
Basic Shopify All the basics for starting a new business |
Shopify Everything you need for a growing business |
Advanced Shopify Advanced features for scaling your business |
Shopify Plus Powerful features for complex, high-volume businesses |
---|---|---|---|---|
Monthly price
|
$29
per month
|
$79
per month
|
$299
per month
|
starting at
$2000
per month
|
Online store |
Yes | Yes | Yes | Yes |
Unlimited products, bandwidth, and transactions |
Yes | Yes | Yes | Yes |
Staff accounts |
2 | 5 | 15 | Unlimited |
Sales channels |
Yes | Yes | Yes | Yes |
Locations |
Up to 4 | Up to 5 | Up to 8 | Up to 20 |
Manual order creation |
Yes | Yes | Yes | Yes |
Discount codes |
Yes | Yes | Yes | Yes |
Free SSL certificate |
Yes | Yes | Yes | Yes |
Abandoned cart recovery |
Yes | Yes | Yes | Yes |
Gift cards |
Yes | Yes | Yes | Yes |
Professional reports |
No | Yes | Yes | Yes |
Advanced report builder |
No | No | Yes | Yes |
Third-party calculated shipping rates Show calculated rates with your own account or third-party apps at checkout |
No | No | Yes | Yes |
9 free expansion stores Additional stores under the same brand for the purpose of selling in different languages or currencies |
No | No | No | Yes |
Shopify organization admin Manage all the stores in your organization from a single location |
No | No | No | Yes |
Shopify Flow Automate workflows for customer loyalty and rewards, segmentation, merchandising, and fraud prevention |
No | No | Yes | Yes |
Shopify Scripts Customize your checkout experience with automated promotions and discounts |
No | No | No | Yes |
Launchpad Schedule automated promotions, product releases, and online store updates |
No | No | No | Yes |
Access to checkout.liquid Make advanced customizations to Shopify Checkout and add Google Tag Manager |
No | No | No | Yes |
Wholesale channel Create a separate, password-protected storefront for wholesale customers |
No | No | No | Yes |
Avalara tax automation Calculate accurate taxes on every order based on the most up-to-date tax rules |
No | No | No | Yes |
Shopify Plus Bot Protection Protect your online store from bots during flash sales |
No | No | No | Yes |
Shopify POS Lite Accept in-person payments instantly at pop-ups, markets, fairs, and more |
Yes | Yes | Yes | Yes |
Shopify POS Pro Store management tools and omnichannel features essential for brick-and-mortar businesses |
+ $89 USD per month | + $89 USD per month | + $89 USD per month | Free |
Sell in 133 currencies |
Yes | Yes | Yes | Yes |
Manual foreign exchange rates Control pricing for international buyers with a fixed exchange rate |
No | Yes | Yes | Yes |
Sell in multiple languages |
No | Up to 2 | Up to 5 | Up to 20 |
International domains Set country-specific domains to optimize international SEO |
No | Yes | Yes | Yes |
Shopify Plus Priority Support Get top-tier support 24/7 by phone, chat, or email |
No | No | No | Yes |
Merchant success program Get strategy and support from industry experts, specialized partners, and resources. |
No | No | No | Yes |
Shopify Plus Partners Scale your business, build custom apps, or rebrand with award-winning partners |
No | No | No | Yes |
Shopify Plus Certified App Partners Use apps that are hand-selected for their quality and ability to solve complex needs |
No | No | No | Yes |
Shopify Plus Academy Access lessons and courses designed to help you scale on Shopify Plus |
No | No | No | Yes |
Beta programs Preview and influence the products we build |
No | No | No | Yes |
Shopify Plus Facebook Community Share strategies and experiences with other high-volume merchants in this invite-only Facebook group |
No | No | No | Yes |
Shopify Plus pricing
Invest now. Scale forever.
Invest in your platform now to earn more in the long run. And by using Shopify Payments, you unlock the lowest fees* of any plan and the conversion power of Shop Pay.
*Transaction fees and credit card rates vary by country.
Starting at $2,000 USD per month on a monthly term for plan upgrades
FAQs
What you need to know.
Shopify Plus starts at $2,000 USD per month on a monthly term for plan upgrades. If you make over $800,000 USD in any given month, you move to a platform fee of 0.25% for each sales transaction.
If you don’t use Shopify Payments as your payment processor, a 0.15% transaction fee will be applied to each transaction to cover the charge for Shopify to maintain integrations with an external payment provider.