Shopify Magic

AI designed for commerce

Join the future of productivity and harness the power of artificial intelligence

Our vision

Every entrepreneur is a hero. But even heroes need a sidekick.

Prepare for an AI-driven future that paves the way for your unparalleled growth and success. Our groundbreaking commerce-focused AI empowers entrepreneurs like you to be more productive, creative, and successful than ever before. Welcome to a new era of entrepreneurial empowerment.

Shopify Magic makes it easier to start, run, and grow your business

Just look for the stars 
 and experience the magic of commerce-driven AI
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Transform product image backgrounds

Create professional product photos with our AI-enabled image editing tool. Instantly generate, match, or remove the background of your existing product images using just a few clicks or keywords.

Learn more

Write better product descriptions

Share a few keywords and Shopify Magic fills in the rest, generating SEO-friendly and commerce-centric ideas that make your website content more effective.

Generate now
Features and keywordsPowerful portable speaker

Suggestion

Suggested

Do you ship worldwide?

Suggested

How can I return an item?

Get answers for your FAQs

Shopify Magic suggests personalized FAQs and responses to add to Shopify Inbox. Review and publish instant answers that are crafted to your business in your store’s chat window, moving buyers closer to a sale.

Try now

Elevate your email effectiveness

Shopify Magic is your ultimate communication assistant. It knows the best time to send correspondence and how to generate subject lines and copy so you’re never starting from scratch.

Use Shopify email
  • Shopify Magic pop-up window suggesting the best time to send email with more options to send now or enter customized time
  • Shopify Magic pop-up to generate AI email body copy for a record player.
  • Shopify Magic pop-up to generate AI email subject line for discounted record player.

Can I change my shipping address after placing an order?

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Early access

Turn live chats into checkouts

Get personalized and relevant responses to customer questions, so you can reply quickly, deliver an outstanding customer experience, and turn more chats into conversions.

Learn more
Back of a teal colored winter coat with a lighter hood, featuring a label from Glitch Anomaly.

I use Shopify Magic to write product descriptions by inputting desirable keywords for SEO. It gives me the ability to work more efficiently and save costs… It’s a game changer.

  • Glitch Anomaly
  • Kwame Chambers — CEO, Co-founder and Managing/Creative Director
Sarah Wajda, Digital Marketing Manager of District for Kids wearing a cream colored sweater.

We have used Shopify Magic a few times for our product descriptions, and I was surprised by how well it works. Shopify Magic has exceeded my expectations.

  • District for Kids
  • Sarah Wajda — Digital Marketing Manager
Crippling Hot Sauce logo featuring a hot pepper riding a speeding grey wheelchair with a fire exhaust.

Having had some time to explore and experiment with Shopify Magic, the product description generator has left me thoroughly impressed.

  • Crippling Hot Sauce
  • Drew Davis — Founder

Early access

Meet Sidekick, your AI assistant

You deserve a Shopify expert in your corner who is deeply competent, incredibly intelligent, and always available whenever you need them. Sidekick will act as your very own advisor, guiding you with tailored, skilled advice to make your business stronger.

Achieve more, faster

Get instant support and step-by-step directions for everything in Shopify, like setting up shipping or keeping track of your inventory.

Level up with tailored, expert advice

Sidekick will create instant reports to help you decide what’s best for your business.

Unlock creativity

Tell Sidekick what you need, and it’ll suggest content that not only fits your brand, but gets people interested in your store.

Sign up to be considered for early access to Sidekick

By submitting your email, you agree to receive marketing emails from Shopify. Your personal data will be used in accordance with Shopify’s privacy policy.

FAQ

Shopify Magic tools and experiences are currently available for free to all Shopify merchants, regardless of their subscription plan. However, the access and availability of specific features may vary.
Yes. Shopify Magic is built on Shopify’s robust security architecture and privacy policy trusted by millions of companies around the world. Learn more about how Shopify handles data here.
Not all features powered by Shopify Magic are optimized for mobile at this time. Sidekick will not be available on mobile devices during early access.
Language support for Shopify Magic may vary by feature. Most features support English, however, there are features that support additional languages namely English, German, Spanish, French, Italian, Japanese, Portuguese (Brazilian), Chinese (Simplified). For more information, please consult the help docs on Shopify Magic here.
Sidekick is coming soon to select merchants for early access. If you’d like to be considered, please fill out the form on the page above.

Ready to get started?

Start your Shopify journey for free and get all the tools you need to start, run, and grow your business.

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