All the success with none of the stress
Using Markets Pro is like instantly activating a team to successfully manage all the challenges that come with selling in 150+ geographies.
Pro handles the hardest parts of global selling
With a built-in merchant of record, Markets Pro takes on the most stressful and time-consuming elements of international transactions—so you don’t have to.
Fast, affordable shipping
Enjoy exclusive discounted rates for international shipping, package tracking on every order, and express shipping that delivers anywhere in the world in 1-5 days.
Local payment methods
Global customers can confidently check out with payment options they recognize.
Duties and tax compliance
VAT, duties, and local taxes? Prepaid by your customer at checkout and remitted on your behalf.
Packages travel seamlessly through customs with no chance of hold-ups or surprise fees.
Pro automatically filters your product catalog based on regional import and carrier restrictions.
Financial exchange risk
Guaranteed exchange rates protect your profits against currency volatility for international returns.
Fraud and chargebacks
Rest assured—Pro handles fraudulent purchases and chargebacks so you don’t have to.
Inside our built-in solution for global success
Markets Pro gives you the operational features of a merchant of record service, access to all the localization tools of Shopify Markets, an extra level of automation, and keeps everything inside your Shopify admin.
Exclusive and affordable shipping rates
Guaranteed duties and taxes collection and remittance
Customs documentation and pre-clearance
Fraud and chargebacks
Custom store designs per market
Market-specific URLs and domain redirection
Activation of 150+ countries with local currencies and top payment methods for each region
How a merchant of record works
With a merchant of record (MoR), every transaction happens on your own Shopify store and checkout while the MoR acts behind the scenes as a silent reseller between you and your global customers. The MoR becomes the merchant on paper (or on record) for all international transactions, and also becomes your only customer for those orders.
With this model, you can make sales all over the world directly from your Shopify store, while Markets Pro assumes the associated liability, challenges, and paperwork. Want more detail?
Own your brand. Pro will handle the rest.
An increasing workload shouldn’t block your global growth. With Markets Pro, you can focus on your business while our tech handles the operations and infrastructure that normally make global selling a chore.
Frequently asked questions
Shopify Markets is a suite of localization features built into every Shopify store, some of which are free to use and some of which cost a per-transaction fee.
Markets Pro is an upgrade to Shopify Markets that combines the features of Markets with a Merchant of Record service (powered by Global-e), expanded capabilities, and additional automation. The additional features assume many of the operational elements of global sales, allowing merchants to not only sell easily around the world, but keep their workload and overhead low.
For more details on the difference between Markets and Markets Pro, visit the Help Center.
Markets Pro is currently available to merchants in the United States on any Shopify plan. More regions will continue to be added as eligibility expands.
To use Markets Pro, merchants must first apply to upgrade in their Shopify admin. Approval may be dependent on the types of products available in your store. For a full list of restricted product categories on Markets Pro, visit the Help Center.
Markets Pro uses a pay-as-you-go model, so you can try it out for any length of time and choose to deactivate any time you want.
Markets Pro is currently available only to merchants in the United States. Log in to your Shopify account for more details and to check your eligibility.
Markets Pro has partnered with multiple shipping carriers to offer exclusive, affordable rates for both standard and express international shipping. Express shipping with Markets Pro can deliver around the world in 1-5 days.
Merchants eligible for Markets Pro can preview shipping rates here.
No. Global buyers continue to shop on Shopify’s checkout experience, whether or not you are using Markets or Markets Pro.