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Product Line Extensions: Examples and 9-Step Strategy

Source Products

Product Line Extensions: Examples and 9-Step Strategy

May 15, 2025

How to raise entrepreneurial kids

Entrepreneurship

How To Raise Entrepreneurial Kids

Jun 24, 2021

Shopify Masters: Gandy's International Founders

How the Sustainable Brand Beloved by British Royals Is Supporting Underprivileged Children

Jun 22, 2021

From Shoes to Milk Bottles, Here’s What People Plan to Buy Post-Pandemic

From Shoes to Milk Bottles, Here’s What People Plan to Buy Post-Pandemic

Jun 21, 2021

shop post-purchase offers

Follow the Post-Purchase Path for Long Term Growth

Jun 16, 2021

Adam Hendle the founder of Ballsy.

The Ballsy Idea Behind Building a 10,000 Subscriber Base

Jun 15, 2021

Kate McLeod the founder behind the namesake skincare line.

How a Banker Turned Pastry Chef Whipped Up Cult-Favorite Skincare

Jun 8, 2021

Candice Munro the founder of Buttercream Clothing.

One Founder's Playbook for Scaling an Ethically-Made Fashion Brand

Jun 1, 2021

A hand gripping a fountain pen hovers above a blank notebook on a table. An inkwell, other pens, and some notebooks also rest on the table.

Your Friendly Neighborhood Pen Shop: How Phidon Pens and Shopify Capital Took a Local Favorite to the Next Level

May 27, 2021

Alex Back the cofounder of Apt2.

Get Your Business Acquired Without Off-the-Chart Sales Figures

May 25, 2021

A Pillow Cube customer unboxing their purchase on their bed

How Shop Pay Installments Drove 10x More Installments Revenue for Pillow Cube

May 24, 2021

ONDO founders posing in a white room wearing stylish "no-show" socks

How Ondo's Customers Using Shop Pay Installments Are Spending 2x More Than Regular Customers

May 24, 2021

Shopify mobile app

Manage, Monitor, and Move Your Inventory With the Shopify Mobile App

May 23, 2021

Order management analytics reports shown on a laptop

Make Better Fulfillment Decisions With Order Analytics

May 18, 2021

Elle McAlister and Kelley Higney the cofounders of Bug Bite Thing.

What’s Small, Itchy, and Worth a Multimillion Dollar Remedy?

May 18, 2021

Google channel UI

Reach the Right Shoppers at the Right Time With the Google & YouTube app for Shopify

May 17, 2021

Illustration of a character jumping over symbols that represent rejection and heading for a large gem at the end of the course

Entrepreneurship

The Founder’s Zodiac: How To Deal With Rejection, Based on Your Sign

May 11, 2021

Chris Vaccarino the founder of Fanjoy.

30x Sales in One Year: Fanjoy’s Journey of Being the Merch Powerhouse Behind Top Social Stars

May 11, 2021

How to Turn a Customer Into a Subscriber

How to Turn a Customer Into a Subscriber

May 10, 2021

Joe Lamey and Jake Epstein are the founders behind Rocketbook.

From Getting Kicked Out of Staples to Being Acquired By BIC

May 4, 2021

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