30 search results for “Tommy Walker”

Introducing the Black Friday - Cyber Monday Health Check

Introducing the Black Friday - Cyber Monday Health Check

Black Friday - Cyber Monday Health Check

This Black Friday - Cyber Monday, will your website flatline or flourish? 

With shoppers spending on average $289 during the Black Friday-Cyber Monday weekend in 2016, billions of dollars of sales are up for grabs over the course of just a few days.

Yet, year after year, some of the world’s largest and best-known brands are routinely overwhelmed by the sudden yet predictable burst of traffic; their pages don’t load quick enough or worse their sites crash altogether. 

That's why we've created the Black Friday - Cyber Monday Health Check.

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The Acceleration of Just About Everything

The Acceleration of Just About Everything

Food. Bandwidth. Logistics. Everything is getting faster. Can you keep up?

Can we just take a minute and acknowledge just how fast everything's become? 

It wasn't all that long ago my computer worked all night just to download a single song from someone else's computer. Now I'm streaming entire catalogues from artists on the other side of the world and complaining when my airline doesn't get WiFi. 

How quickly we've taken it all for granted...and how dumbstruck we'll be when everything changes again...

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Introducing the Shopify Plus Blog

Introducing the Shopify Plus Blog

 Introducing the Shopify Plus Blog

Hi *|FNAME|* 

I'm Tommy Walker, the editor of the new Shopify Plus blog. 

You're getting this email because you're a different breed of Shopify customer.

You're smart, you're successful, and you've proven you know what it takes to drive revenue. 

So how can we help you take off to the next level? We wanted to create a blog that was dedicated specifically to helping you overcome the challenges that high-growth stores face. 

I'm going to make the assumption that you already have an idea of "what" works, but I want to help you understand "why" because I believe it's only once you know that, that you're able to truly innovate and do something people truly remember.

If you don't want to receive messages from the Shopify Plus blog, or you're just not ready, that's cool, you can unsubscribe here and come back anytime you like.

But if you're looking to get deeper knowledge into buyer psychology, advanced strategy, and learn from other high-growth ecommerce stores, buckle up, because we've got a lot in store for you.

Also, if you have any questions, or would like to have us cover something to help you overcome a problem, just shoot me an email at editor@shopifyplus.com and I'll be sure to get back to you. 

I hope you like our first article, please leave a comment letting us know what you think. 

All the best

Tommy Walker

Editor - Shopify Plus Blog

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Introducing the BuzzFeed Channel for Shopify

Introducing the BuzzFeed Channel for Shopify

BuzzFeed Shopify Channel

Shopify is partnering with BuzzFeed to make it easy to showcase your products to BuzzFeed’s editors.

The new BuzzFeed channel allows you to easily tag your products for BuzzFeed editors to search, find, and consider featuring in its campaigns, product lists and onsite content.

With its unique marketing style, BuzzFeed can help you reach its audience of over 200 million readers, potentially connecting you with new customers and boosting sales.

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This Week in Podcasts: The Hiring Edition

This Week in Podcasts: The Hiring Edition

Like podcasts? Us too, but we know it can be hard to figure out where to start. 

We decided to do a round-up of episodes of our favorite podcasts and our takeaways along with further reading suggestions. The goal? Help to contextualize the information, introduce you to some new podcasts (and resources) and experiment with a new format.

This week, you'll hear about:

  • Tips on motivation and creating processes to offset bad habits from our very own Tommy Walker
  • Hiring secrets from Zappos and Warby Parker
  • Why enterprise businesses are turning to crowdfunding
  • The perils of inflated/vanity metrics
  • And more! 

So get cozy, put on some headphones, and learn something this weekend.

Check it out and let us know what you think!

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An Unknown and Clever Way to Increase Your Customer Acquisition This Holiday Season

An Unknown and Clever Way to Increase Your Customer Acquisition This Holiday Season

When was the last time a company thanked you for being a thoughtful gift-giver?

It's a simple question really, but when thinking about all of your different customer segments, have you ever acknowledged the people buying the gift? Or did you do what most everyone does, and treat them like every other customer?

Today, let's scratch the surface of what's possible by creating communications exclusively targeting the gift-giver, while finding new opportunities to surprise and delight. 

Just a word of warning: the strategy discussed in this article is so underutilized, you're not going to find any other retailer using it this holiday season. 

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What Sets Top Performing Ecommerce Companies Apart?

What Sets Top Performing Ecommerce Companies Apart?

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Ever wonder how some ecommerce companies come out of the gate so strong? 

You know the ones I'm talking about. The ones that have such a strong presence that by the end of their first year, it seems like they're absolutely everywhere? 

In this article, we'll dissect data provided by RJ Metrics that shows the exact difference between top performing companies and everyone else. 

Hint: They're getting traction really early

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