Convert new customers on your terms
The only pay-per-sale program of its kind, Shop Cash campaigns make it easy to acquire new customers risk-free
Take full control of your customer acquisition
New customers only
Launch campaigns confidently knowing you only pay for new customers. Reach and retain loyal customers on an app built for shopping.
Fully customized CPA’s
Set acquisition and budget parameters. Experience the first and only channel to provide flexibility on max CPA and overall budget.
Risk-free revenue
Effortlessly boost sales with Shop Cash campaigns. No extensive setup. No additional assets required. And you only pay for successful sales.
New growth channel
Watch your sales soar on Shop. With over 100M+ highly-engaged shoppers and free exposure across the app, Shop’s goal is to help you grow.
How Shop Cash campaigns work
1. Buyers earn Shop Cash
When buyers checkout with Shop Pay, we reward them with Shop Cash to spend on the app.
2. You boost their Shop Cash
You set campaign parameters and maximum acquisition cost, and we set the corresponding offer.
3. You reach relevant shoppers
Your offer is displayed across the app for interested buyers to discover your brand and save on their purchase.
4. You acquire new customers
As buyers redeem the offer, you acquire new customers at the cost-per-acquisition you set.
“It's the best customer acquisition costs that we've seen. We can offer robust discounts to our customers and still pay a lower CPA than what we're paying on other marketing platforms,”
Matthew Hernstadt, co-founder, HydroMATE
Fueled by Shop Cash
When buyers use Shop Pay, they earn Shop Cash. These rewards are fully funded by Shopify and can be spent anywhere on the Shop app. Shop Cash campaigns enable merchants to boost those rewards and attract new, relevant customers.
Resources
Shop channel
Take a closer and discover the many ways Shop can help your store grow.