36 search results for “Jason Buckland”

Mava Sports Buffed Up, Leaned Out, and Branded its Ecommerce Enterprise

Mava Sports Buffed Up, Leaned Out, and Branded its Ecommerce Enterprise

Mava Sports Buffed Up, Leaned Out, and Branded its Ecommerce Enterprise

Mava Sports, maker of some of the toughest, strongest workout gear in the health and fitness ecommerce space, wanted a website experience unlike any other – faster, more efficient than its competitors.

But how to get there without sacrificing the immersive experience it wished for its brand?

To do so, Mava Sports embraced the discipline of proper bodybuilding, leaning out its backend by trimming as many apps and plug-ins as possible to enable hyper-fast load times as the backbone of its ecommerce enterprise. 

Now for the fun part: truly taking this brand global and seeing the places its heavy-lifting approach can take it ...

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Multi-Channel Software: Listing, Selling & Managing Everywhere Your Customers Buy

Multi-Channel Software: Listing, Selling & Managing Everywhere Your Customers Buy

Multi-Channel Software: Listing, Selling & Managing Everywhere Your Customers Buy

Customers don’t just buy in brick-and-mortar stores. They don’t just purchase products online, offline, or somewhere in between. They buy on all different fronts.

One day, they’ll purchase directly through Facebook. Another day, they’ll browse your online store. And another, they’ll visit a marketplace like Amazon or eBay.

To meet the demands of the modern customer, you need a multi-channel strategy that doesn’t require massive amounts of time to implement.

The answer? Multi-channel software that automates metric-tracking and inventory management to create a consistent customer experience across all channels …

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Black Friday Scalability Allowed Bombas to Hit $50M in Annual Sales & Grow 300%

Black Friday Scalability Allowed Bombas to Hit $50M in Annual Sales & Grow 300%

The Most Important Pair of Socks in the World: How Scalability During the Holidays Allows Bombas to Do What It Does Best

Meet Bombas … a sock maker by trade, but a much different company by heart. At the core of its business is a simple ethos: help those who cannot help themselves. 

The result? 

In just five years, the brand has donated more than nine million pairs of socks to the homeless and reached $50 million in annual revenue

But there was time — not too long ago — when Bombas’ major press and flood of customers looked like it might be its undoing … 

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Digital Transformation: How YM Inc. Is Using Shopify Plus to Reimagine Its Retail Future … Online

Digital Transformation: How YM Inc. Is Using Shopify Plus to Reimagine Its Retail Future … Online

Digital Transformation: How YM Inc. Is Using Shopify Plus to Reimagine Its Retail Future … Online

The loudest voices are shouting. And they all echo the same refrain … 

Retail is dying! You'd best prepare for the end. 

But wait, not so fast. Real-world shopping is far from finished; however, adaptability has never been more vital to an outfitter's success. 

In this space, transformation is essential. 

Just ask YM Inc. 

The Canadian retailer operates an umbrella of well-known retail brands, more than 600 locations. And yet, YM knew one it was time for a shift — not a total brand reimagining, but a reboot of its ecommerce arm. 

The company had a simple edict: shopping should be fun, and great fashion should be accessible to everyone. 

How to get that online? That’s where we turn today ... 

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Jungalow's Justina Blakeney on the Right Way for Brands to Show Support for Social Movements

Jungalow's Justina Blakeney on the Right Way for Brands to Show Support for Social Movements

Seth Godin on Tribes, Leadership in Crisis, and Running the Perfect Zoom Meeting

From her home in southern California, designer, artist, and Jungalow founder Justina Blakeney discusses living and working in Los Angeles during a time of great civic importance, pausing and redefining what a successful retail strategy will look like for Jungalow in the wake of COVID-19, and why now, more than ever, brands ought to be putting their money where their mouths are.

“My own personal policy with Jungalow is that I will never speak out about a social cause or about something that I believe in or support without actually following that up with a financial donation,” she says. “It rubs me the wrong way when I feel like companies are just saying something to avoid being called out.”        

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