Shopify for Wine

From vine to online and beyond

Sell your wine with Shopify—the all-in-one commerce platform for wine producers and retailers.

Let’s talk

Available to wine brands selling in the US market.

Growth and innovation

Uncork a new way to sell

A bottle of white wine is packaged in a paper carton for shipping.

Sell online

Grow your direct-to-consumer sales with a completely custom online store, coupled with apps that reduce the complexity of tax and compliance.

Learn more about Shopify Online Store

Sell in person

Manage orders, inventory, and insights from your online store and tasting room—and anywhere else you want to sell—on a single platform with Shopify POS.

Learn more about Shopify POS

Find new ways to sell

Share your wine with new audiences—and keep them coming back—with apps and integrations for wine subscriptions, social media selling, email marketing, and more.

Explore the Shopify App Store

Platform overview

Selling as smooth as your wine

Easy to use

Sell wine your way with intuitive tools for customizing your online store, driving sales, and managing daily operations.

Built for growth

Scale your brand with innovative technology, world-class support, and a network of Shopify Partners and apps.

Simplified for wineries

Take the complexity out of compliance with age verification, real-time tax calculation, and state reports from the DRINKS app.

Trusted across the globe

Future-proof your brand with the platform that scales with you—trusted by millions of merchants across 175 countries.

Shopify's point of sale system is showcased on a tablet.

Brands that use Shopify

  • Empathy Wines
  • De Négoce
  • Robert Mondavi
  • Bottle Barn
  • Usual Wines
  • In Good Taste

Nocking Point Wines sells direct-to-consumer on Shopify

Learn how a digitally-native winery grew their sales by putting the customer experience first, online and in their tasting rooms.

Read the story

Sell your wine with Shopify

Wine has been around for centuries, but the way you sell it has changed.

Let’s talk