16 search results for “sarah macdonald”

New York Fashion Week 2020 Trends: Sustainability, Made-to-Order and Off-Runway

New York Fashion Week 2020 Trends: Sustainability, Made-to-Order and Off-Runway

New York Fashion Week Trends

The biggest trends of New York Fashion Week (NYFW) were cognizant of fashion’s global reach and responsibility, made-to-order innovations, and also designers distinguishing themselves by stepping away from the traditional runway.

The six-day event highlighted the most important design trends for the upcoming fall/winter season, and started vital conversations around fashion consumerism.

Read on to see what drove NYFW 2020.

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Sustainable Packaging Examples in Beauty, Fashion, Food, and Home Goods

Sustainable Packaging Examples in Beauty, Fashion, Food, and Home Goods

sustainable packaging

The Harvard Business Review reported in an online survey that 65% of participants wanted brands that were “purpose-driven,” but only 26% actually followed-through. Since greenwashing has infiltrated the narrative of so many brands, it can be difficult to understand what is actually green, and what is deceptive green marketing. 

From eco-friendly products to shipment practices, it is important to see that, across industries, sustainable packaging is a vital part of a brand’s environmental efforts. Here’s how retail brands across every industry are tackling sustainable packaging.

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