How to Sell Online

Shopify is an all-in-one commerce platform that helps independent business owners sell online and in-person. We have many step-by-step guides and video tutorials to help you get started with selling online. You'll learn how to set up a well-designed online store quickly, list your products, convert more customers, and track your results.

How to Sell Online in 9 Steps

  1. Decide which products to sell
  2. Establish your target audience
  3. Perform market research
  4. Choose your sales channels
  5. Create an online store
  6. Set up payment processing
  7. Choose your shipping methods
  8. Promote your products
  9. Continuously improve your services

Below, we've curated some of our best content on successfully selling your products online. You'll also find a few checklists to help you stay organized and on track. If you're ready to begin selling, start with a 14-day free trial of Shopify.